Salesforce

With the impact of the COVID-19 pandemic, many healthcare systems are struggling with limited ways to direct patients to trusted (and often rapidly evolving) information. Stressed systems. Up to 20x the normal call volume. Gathering and analyzing massive amounts of data quickly. The list of challenges goes on, but so do the resources and partners […]

In uncertain times like these its essential that we consider the disruption that is happening and take a nimble approach to help Organizations including my own by driving analytics and insights across the various Lines of Business. How can we take all the Public data that is available from John Hopkins, CDC, WHO and various […]

In the manufacturing industry, partner ecosystems create unique efficiencies for reaching and serving customers. But they can also create unique complexities – especially when it comes to customer data and digital experiences.   According to Forrester, 71% of buyers choose a dealer, distributor or other partners after a digital-only journey. That means it’s more important than […]

You know it’s critical to focus on your customers. But when it comes to everything from planning to processes, most marketers face challenges with making organizational shifts – and making them quickly.  Forrester has included Eric Dukart, Perficient’s Salesforce practice director, in its recent report Five New Perspectives on Marketing Process. Released today, the report […]

Perficient is a global consulting company that provides consulting services for digital transformation. Within the cloud computing space, our core competencies are in strategic planning, workload modernization and migration, pipeline automation, and big data. What Does the Cloud Team at Perficient Do? “Our team helps clients leverage cloud technologies from strategic planning through implementation for […]

Dreamforce 2019 is officially underway! It’s always one of the biggest events of the year in San Francisco, packed with energy, innovation, announcements and plenty of parties (not to mention, thousands of people who should have worn more comfortable shoes).  So what’s all the buzz about anyway? To kick off this year’s event, Chairman and […]

Around here, we believe in big ideas and bigger horizons. Perficient is 3,500+ colleagues strong, and our company continues to grow at a rapid rate nationwide. Last week, that growth became clearer in one particular place: Fargo. Wait … Fargo? Yes, really. Fargo. In May, Perficient acquired Sundog Interactive, a Fargo-based marketing and technology firm […]

One of the benefits of working with Amazon Connect is its ability to integrate with third party platforms, such as Salesforce. The Amazon Connect CTI Adapter is a browser-based Contact Control Panel (CCP) that integrates with the Salesforce CRM. First released in 2017, the adapter enhances the functionality across both platforms, providing a more robust […]

MuleSoft’s Anypoint platform is a robust system to help both in creating and leveraging connections between separate systems. This can, in effect, create an “application network” where previously unconnected sources of data come together to meet your business’s needs. (By the way, if you’re not familiar with MuleSoft yet, you can learn more about the […]

As a Salesforce Gold Partner, we love to work with the whole gamut of Salesforce solutions. In particular, many of our technical consultants specialize in Marketing Cloud, Sales Cloud and Communities (among other things). Communities happen to be one of my favorite offerings to work with and implement. They’re rich in features, and they can […]

A day hardly goes by without a news headline related to massive changes in retail. Businesses are rapidly evolving to meet the growing list of customer expectations. And those that don’t are failing fast. How are these shifts affecting business-to-business retailers and buyers? Here’s our take on five key things you should know about B2B […]

Salesforce Marketing Cloud is a powerful digital marketing tool with many capabilities. But with so many features and possibilities, it can be hard to know where to start when it comes to implementation. Use this quick checklist to ensure that your organization is set up for success: ✓ Know it will take time and you […]