Salesforce

Understanding a Lightning Web Component and Its Multiple Parts

A lightning web component (LWC), a new Salesforce module increasing in popularity, allows us to bundle HTML markup and CSS styles into custom HTML elements. However, to understand and utilize an LWC correctly, we need to understand the following: How to create a basic LWC Composition and communication with events in an LWC Reactivity in […]

agile backlog groom

Streamline Customer Service Using Salesforce Service Cloud

Salesforce provides a huge diversification in a different types of clouds for customer relationship management, i.e., CRM. Salesforce’s Customer Relationship Management (CRM) provides services on Sales Cloud, Marketing Cloud, Commerce Cloud, Service Cloud, Community Cloud (including Chatter), Analytics Cloud. In this segment, we will focus on an overview of Salesforce Service Cloud. Salesforce based its […]

An Introduction to Salesforce B2B Commerce

While everyone knows that companies were moving at a rapid pace to enable commerce solutions in recent years, no one could have expected the dramatic impact the global pandemic has had on businesses in the last 18 months. Businesses were quickly forced to re-think priorities for online commerce and digital enablement and were required to pivot to new channels much faster than anticipated.    Manufacturers and […]

Perficient Expands B2B Commerce Solutions Portfolio Through Award-Winning Salesforce Partnership

Our tagline mentions “End-to-End Digital Solutions,” as we are a global digital consultancy offering a multitude of strategy and technology services. We take pride in our consultative services and strive to be a trusted partner to our clients.   An area of expertise that we have strengthened over the last decade is in ecommerce strategy and platform implementations. Perficient also has a strong Salesforce and Mulesoft practice that we have grown since becoming a partner in […]

Istock 4

[Independent Study] Increased ROI and Cost Savings by Working with Perficient

In manufacturing, partner ecosystems create efficiencies for reaching and serving customers. But they can also create unique complexities – especially when it comes to accessing customer data and creating digital experiences. According to a Forrester Consulting study commissioned by Perficient, 71% of buyers can choose a dealer, distributor, or other partner after a digital-only journey. […]

He's Always Ready To Help

Why Amazon Connect for Service Cloud Voice

In my previous blog, An Introduction to Service Cloud Voice, I provided a high-level overview of Service Cloud Voice and some key benefits a part of this offering. In this post, I will cover why Amazon Connect is the best option for Service Cloud Voice telephony and what some of the advantages and capabilties of […]

IBM Cloud Pak for Automation

Salesforce Marketing Cloud: Introduction to Email Studio 102

In the previous blog, we discussed the basics of Email Studio in the Salesforce Marketing Cloud. We have covered: Content creation Subscriber behavior various methods of creating lists data extensions importing all the elements required for enticing emails for different subscribers In this segment, we will see: A/B testing Interactions and Tracing of the emails […]

Set Up Your Salesforce DX Environment

The Salesforce Developer Experience (DX) is a set of tools that streamlines the entire development lifecycle. It improves team development and collaboration, facilitates automated testing and continuous integration, and makes the release cycle more efficient and agile. In this blog, we are going to see why and how to set up a Salesforce Environment on […]

Legacy Healthcare CRM: Understanding Why It Needs to be Different

Given the unique challenges of healthcare, deciding what you do or do not need in your CRM can have profound ramifications on future capabilities.  My previous blog pointed out that the Legacy CRM systems that have been a mainstay in healthcare for decades are quite different from the Enterprise platforms that have become the norm.  Today, healthcare marketing […]

Doctor Using Smartphone In Office

Implementation of Multi-Factor Authentication (MFA) in Salesforce

What Is MFA, and Why Is It Important? As the security landscape evolves and threats compromising user credentials become more common, it’s important to implement strong security measures to protect your business and customers. Multi-factor authentication (MFA) is one of the easiest, most effective ways to prevent unauthorized account access and safeguard your Salesforce data. […]

Salesforce CPQ Overview

CPQ Salesforce CPQ stands for Configure, Price, Quote. It’s an extension of your customer relationship management platform (CRM). Salesforce CPQ is a sales tool for companies to provide accurate pricing with any given product configuration scenario. CPQ gives your sales team easy to use software available on any device due to its cloud-based platform. CPQ […]

Cloud ERP

Salesforce Marketing Cloud: Introduction to Email Studio 101

Salesforce provides different types of clouds and Marketing Cloud is one of them. Marketing Cloud is a platform that has multiple tools designed for an organization to interact with their customers or potential customers across various channels. Marketing Cloud provides various automations that makes the interactions with people more systematic, improve the reach and has […]

Load More