Health plan organizations must conquer mountains of data, increasing regulations, and escalating consumer expectations. The digital interactions happening beyond your industry shape customers’ expectations. That’s why your digital presence matters, so you can offer services to meet their needs wherever they are. Common Risks and Consequences for Health Plans Not Embracing Digital Transformation: Digital transformation in regulated […]
Posts Tagged ‘user experience’
What Quibi’s Flameout Teaches Us about Behavior Change
The mobile TV platform seemed to have it all. Why did it lose everything? Last week mobile TV platform Quibi announced plans to shut down operations, just seven months after a promising debut. In its brief run, Quibi burned through $1.7 billion of investor goodwill, flubbed a turn on the Super Bowl ad stage and […]
The Benefits of Utilizing a Progressive Web Application in Digital Commerce
A progressive web application (PWA) is a software application built with HTML, CSS, and JavaScript to run within and depend on a standards-compliant web browser. PWAs exploit their reliance on these browsers to overcome conventional web browsers application development challenges, such as browser-compatibility and feature availability. There is a tremendous opportunity for a unified and […]
Microsoft Teams and Power BI – Analytics Hub and Content Management
Hub is a logical/physical space where everyone comes searches content, deciphers information, looks for viable information, lineage etc. Microsoft is enabling a similar concept in Teams. Teams is where we all have begun to collaborate via virtual meetings, notes, lists, apps etc. The future vision and big picture is to treat Teams as a single […]
5 Consumerism Tips for Healthcare
Consumerism has reached critical mass in healthcare. Consumers expect technology to work intuitively, regardless of its underlying complexity. And in healthcare – an industry that tends to segment consumers into patient or member experience silos – consumers increasingly expect a seamless, holistic, digital health journey. Today, entire industries such as healthcare, banking, insurance, and business-to-business […]
Visual Storytelling: Design Eye-Catching Graphics
Leverage Graphics to Showcase Your Digital Brand In our media-first world, enhancing your content with visuals is critical in connecting with your audience. Using visual media, like graphics, gifs, and infographics help publicize your brand, grow your online following, and even influence whether or not you make the sale. However, with a myriad of creative […]
How to Set Your Theme in Microsoft’s Power Apps
You’re ready to dive deep into Microsoft’s Power Apps, but maybe wondering the easiest way to use color schemes throughout your app. You can make your code into more readable and maintainable in just a few easy steps. Themes help with consistency throughout your app and let you easily reference colors while designing. Not only […]
Conversational Marketing: Old School Meets New School
Why Is Everyone Talking about Conversational Marketing? Conversational Marketing, a term originally coined by the company Drift, has taken on many forms and definitions over the past few years. If you ask five professional marketers the definition and what ‘makes up’ conversational marketing, you may get five different understandings. Is it a variation of personalization? […]
Elevating Digital Experience to Another Dimension with Interactive 3D
Raise your hand if you’ve watched a movie or played a video game in the past 20 years. Keep those hands up if you’ve ever been in a car, or a building, or used a smartphone. Most of the modern world we live in, from the entertainment we consume to the products and spaces we […]
A Seamless User Experience with PWAs: The Best of Both Worlds
Modern businesses must invest in eCommerce to keep up with their competition. Over the last several years we have seen a drastic increase in B2C eCommerce sales, and many of those orders are placed on a mobile device such as a smartphone or tablet. These days, it’s easy for a person who sees an advertisement […]
So, You’re the UX Guy? Great! What Exactly Do You Do?
Hello, I am a UX designer. I am known by other names such as “the designer,” “the UI guy,” “the creative,” “the web designer,” and many more. Some of these other names are in the ballpark and some are flat out wrong. It’s confusing even to us in the industry. The names have evolved as […]
Video: Custom Commerce Capabilities with a Product Configurator
Businesses with highly-customizable products typically have an ordering process that takes place offline, leading to a long sales cycle. In addition, many consumers want to visualize their custom product before placing an order. That’s why we worked with our client Loom Décor, an eCommerce business in the interior design industry that delivers custom home furnishings […]