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Personalization without Segmentation: The Power of Velocity Scripting

Personalization drives success within marketing campaigns. The use of personalized content allows marketers to transition from batch and blast emails to more highly targeted one-to-one email communications. Traditional personalization within Marketo requires the use of Dynamic Content. Marketo’s Dynamic Content leverages Marketo Segmentations and Segments. This makes a lot of sense for a lot of […]

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Grow Sales Across B2B and B2C Channels [Webinar]

It’s more important than ever for brands to invest in digital channels if they want to grow and expand at the speed of business. To successfully develop a commerce site that will drive traffic while increasing sales, you need the right team and the right commerce strategy and roadmap. Join Perficient and Benchmade, a forward-thinking […]

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One Tool to Configure Them All: Sling RepoInit

The core paradigm for the Java Content Repository (JCR), the repository for Adobe Experience Manager (AEM) is Everything is Content. This principal drives the flexibility which made AEM a market-leading solution. It does, however, come with a downside, managing the initial repository state is challenging since the repository state is a combination of the content, […]

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How to easily access CRX/DE after AEM 6.5.5 upgrade (SP5)

If you are on AEM 6.5 and have upgraded to Service Pack 5 (AEM version 6.5.5) you might have noticed that you can no longer login to AEM via CRX/DE This change was implemented in the SP5 update and according to the CSE that our team worked with: “The login and logout buttons have been […]

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Two Perficient Colleagues Recognized in CRN’s 2020 Women of the Channel

Perficient is excited to announce that CRN®, a brand of The Channel Company, has named Lynn Brading, director of Digital Experience Alliances, and Liz Stuart, alliance director for Emerging Solutions, to its esteemed 2020 Women of the Channel list! RELATED: Perficient Names Andrea Lampert as Vice President of People About the CRN Women of the […]

Why You Should be Using the Principal Permissions View in AEM

Before AEM 6.5, we really only had one UI to manage user permissions.  That’s not to say we couldn’t go to the JCR directly and set ACLs, but the user admin screen was just simpler. For instance, take this example from the classic user admin console. Typically, this meant that we would check the root […]

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Perficient Client Benchmade Named Adobe Experience Maker Awards Finalist

Adobe recently announced the finalists for the 2020 Adobe Experience Maker Awards. This year, the program included former Marketo Revvie and Magento Imagine Excellence awards to add to the vast talent showcasing the “most innovative and successful digital transformations across the entire Adobe Experience Cloud portfolio.” Perficient Magento Commerce client, Benchmade, was selected as a […]

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To Delete or Not to Delete

When it comes to your brands’ databases and handling deletions, we typically encounter fear of deleting. In our last virtual discussion, we reviewed the concept of deletions and how they lead to successfully creating an actionable and lean database. An actionable, lean database is where a majority of the database has recently engaged with you […]

Creating a Custom YAML file for the Access Control Tool

In my previous post I talked about how to add service users to the YAML file exported by the AC Tool.  But what if you want to do something else that isn’t currently possible without a recompile? There may be many reasons to create a custom file, the reason I did it was to include […]

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Everything is Made Up and the Points TOTALLY Matter

A big question for many brands and their marketing automation strategy is, “Why your scoring model is causing friction with sales, and what you can do about it?” Our team recently held a virtual discussion on how to deploy a scoring model for the first time, tips and tricks on optimization, and how you can […]

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Netcentric AC Tool – Adding Service Users to Your YAML Files

In my last post, I showed you how to create your YAML output files.  By default, these files do not contain any user information, however, the tool does give you a pretty easy way to include these by using an OSGi configuration.  The only drawback to this approach is that you can’t change it without […]

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Getting Started with the Netcentric Access Control Tool

Keeping permissions in sync across environments is an issue for most organizations.  In AEM, you can export permissions using packages but this becomes a tedious process if you need to do this on a regular basis. I won’t say that the AC Tool solves the problem completely but it’s a good place to start.  In […]

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