Adobe

Cutting-edge innovation, insights and thought leadership on the Adobe Experience Cloud from Adobe’s leading digital experience partner

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How to Win with the Right Marketing Automation Nurture Strategy

In marketing automation, the basic goal is to nurture current and prospective customers with appropriate content at the right time, to help drive them toward buying. Nurturing is all about systematically driving engagement through communications tailored to your prospect’s journey and their interests. A strong nurture strategy and supporting architecture are critical to orchestrating and […]

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Mocking HTTP Clients in AEM Projects

The first thing I learned as an AEM developer was mvn clean install -P autoInstallBundle. The second thing was how to debug a remote Java process. The first allowed me to deploy updates I made to the bundle. The second allowed me to step through and debug the code. This was the normal cadence. Since […]

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Code Reuse With Custom Sling Model Injectors

In my blog Writing Less Java Code in AEM with Sling Models, I talked about writing less code using Sling Models. I followed that up with Writing Less Java Code in AEM with Sling Models & Lombok. I talked about code generators helping in saving time by not writing redundant codes. You could say I […]

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Master Data Management is not Strategy – How to win with a Customer Data Platform 

Customer data platforms are more then Master Data Management solutions. They provide critical business value in today’s digital-first world.

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How Telehealth is Enhancing Healthcare and Patient Communication

BWG Connect recently conducted a modernization survey of more than 100 healthcare executives, and, together with Perficient and Adobe, has published its findings in the report, Digitizing the Patient and Healthcare Experience. The findings analyze how healthcare organizations are improving client and patient outcomes with rapid improvements to self-service, remote functionality, and personalization. The Pre-Pandemic […]

AEM Content Services: Using Sling and Node APIs to Provide Asset collections – Part 1

AEM is a proven framework for application delivery. Intuitive authoring features and HTL (formerly Sightly) driven content views make it easy to put together pages served from an AEM environment. The standard component strategy is great, but AEM offers more flexibility in how you use authored content. AEM Content Services allows authored content to be […]

Writing Less Java Code in AEM with Sling Models & Lombok

AEM is a robust platform full of useful APIs and frameworks available at our disposal. Understanding what’s in the box will help us write less code. In my previous blog post, I covered one of the most used frameworks, Sling Models. Plus, I showed a real-world example with multi-fields. For this blog post, we will […]

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MonkeySports and Perficient Are Back for Reimagine Commerce

MonkeySports and Perficient are set to speak at Reimagine Commerce airing June 29 on-demand. Ki Song, Director of eCommerce Development at MonkeySports, and Kaushal Shah, Director of Adobe Commerce Practice at Perficient, recently spoke at Adobe Summit on the benefits of upgrading to Adobe Commerce. The team will be back together for the session “Equip […]

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How to Easily Spring Clean Your Marketing Database

Let’s give Carrie Bradshaw some credit – at least she knew how to organize her shoes properly. Each pair stacked neatly in its’ own cubby and separated from the other pairs by color, size, and season. Don’t we wish we could all be that organized with our shoes, much less our marketing databases right?! What […]

Who Knows What A Hacker Can Do With Your Information

How To Extend Content Fragment Model Data Types

Content as a Service has revolutionized content management systems in the delivery of content.  Content is created once, independent of channels, and delivered without additional custom application code.  This saves a lot of time in the creation and maintenance of content and reduces the cost of operation. Adobe Experience Manager (AEM) has out-of-the-box (OOTB) features […]

Automate Everything: Using Adobe Sign with Power Virtual Agents and Power Automate – Part 3 of 3

The Automate Everything series was written by Rebekah Williamson and Taylon Hammons In a work from home world, companies are moving toward paperless operations. The process of printing forms, delivering them to clients, and scanning them back in is a thing of the past. Save paper, time, and money by shifting to an all-digital approach. By leveraging […]

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Automate Everything: Using Adobe Sign in Power Apps and Power Automate – Part 2/3

The Automate Everything series was written by Rebekah Williamson and Taylon Hammons In a work-from-home world, companies are moving toward paperless operations. The process of printing forms, delivering them to clients, and scanning them back in is a thing of the past. Save paper, time, and money by shifting to an all-digital approach. By leveraging Microsoft’s Power […]

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