We’re excited for our very own, Justin Racine, Director of Commerce, and Karie Daudt, Director of Commerce Strategy, to present at Digital Commerce 360’s Fast-Tracking B2B Ecommerce Sales & Expansion, the second of three B2B events premiering on Thursday, August 12, 2021. This live-streamed session will present research from various thought leaders and commerce experts […]
Digital Experience
Perficient and Non-Profit Client Take Home Horizon Interactive Award
We’re excited to announce that the work for our client, a private nonprofit, won a silver award at the 2020 Horizon Interactive Award competition. This competition recognizes the best websites, videos, online advertising, print media, and mobile applications from around the world. The competition’s panel of judges includes diverse industry professionals with multimedia, graphic design, marketing, and advertising backgrounds. Awarding Some of the Best Work We […]
How to Make Agile Iteration Possible Within Waterfall Budgeting
Product owners love the flexibility and short lead time of being Agile. At the same time, it can be difficult for management to adopt. Without a determinant understanding of the final product, there’s a struggle to estimate the total cost and rein in scope. You could mark work as done within a sprint but the […]
Why CX and UX Are Critical to Meeting User Intent – Here’s Why #269
In this series, Eric Enge and Duane Forrester, VP of Industry Insights at Yext, have demonstrated why and how user intent impacts search. So, what should you do to ensure success? How and what should you prioritize? Eric and Duane walk through how to identify if you’re providing a great customer and user experience today […]
Perficient Releases Exciting Product Information Management (PIM) News
Our product information management (PIM) experts at Perficient are dedicated to enhancing your commerce strategy by leveraging your data to produce quality product content for your users. To continuously deliver on this promise, we’re excited to announce not one, but two resources to assist your PIM strategy, our State of Product Information Analysis Assessment, and […]
Why Color Contrast is a Top Priority in Accessible Design
Does your website have the proper contrast ratio? The contrast ratio is the property of a web display and the ratio of the luminance of the brightest shade to the darkest shade that the system produces. A high contrast ratio is desired, and having the proper contrast ratio for all users, including those with disabilities, […]
The Importance of Interacting with the Web by Keyboard or Screen Reader
Keyboards and screen readers are both useful and robust forms of technology used to navigate webpages and apps, giving web users the capability to navigate digital experiences and interact with content that would otherwise be inaccessible to them. Keyboard and Screen Readers – Not All Users Are the Same It’s often assumed that web users […]
The Powerful Link Between Accessibility, SEO, and Google
It’s long known that good accessibility is good for search engine optimization (SEO). However, most people think of this connection as being specific to implementing alt attributes on their images when the truth is far more involved and complex. In fact, a core measure of the quality of a website and its content is how […]
The Importance of PIM in Digital Commerce
Commerce is constantly evolving, and after the unprecedented COVID-19 crisis, B2B manufacturers are looking for ways to differentiate from the competition and reach customers with a unique competitive advantage. Manufacturers have started to look within their own organizations to determine what opportunities are available to enhance the customer experience and successfully drive business, and many […]
inRiver’s AI Improves Product Content Performance, Supports Digital Shelf, and Drives Sales
Once again inRiver is changing the product information management (PIM) platform landscape! Known for having one of the best user interfaces (UI), inRiver PIM helps product managers and merchandisers to enrich product data so that they can sell more products effectively via multiple channels. What’s New with inRiver? The short answer to this is “a […]
The Journey to Seamless, Consistent Virtual Health Experiences [On-Demand Webinar]
The proliferation of virtual health is crowding an already-busy patient and member journey with new options. By smoothing and optimizing the growing array of digital touchpoints, you can truly differentiate your brand and forge better care experiences. In a recent webinar, healthcare technology and experience experts David Allen and Tara Becker discussed ways to seamlessly […]
5 Important Benefits of Enabling a Social Commerce Channel
Traditionally, users visit a website to search and purchase the products they want. But with the world of commerce constantly evolving, businesses are finding new ways to connect with their users on other platforms – especially social. What is Social Commerce? Unlike social media marketing, which redirects users from an advertisement on a social platform […]