COVID-19

As businesses around the world grapple with the impact of COVID-19 (more commonly known as Coronavirus), digital has the power to help organizations respond quickly while mitigating risk. Access Perficient’s latest insights into how you can leverage digital technologies, tools and channels to not only respond to the pandemic, but drive your operations forward and deliver experiences your customers need.

The Need for Speed: A Product Approach for Mobile Apps

A global pandemic requires a quick response and accelerates digital transformation. The brands that can operate with speed and agility win in this environment. As consumers rely on their mobile devices now more than ever, mobile device and mobile app usage are surging.  eMarketer predicted US adults spent over three and a half hours per day on mobile apps this […]

electric vehicle

Interview: Gary Johnson on How COVID-19 Can Power the Electric Vehicle Market

I recently interviewed Gary Johnson, a delivery director at Perficient who has worked with various automotive brands. In our conversation, Gary shared how the automotive industry is faring during the pandemic. He gives a big nod to electric vehicles (EVs). Eugene Sefanov: First and foremost, I would be remiss not to ask how the automotive […]

What We Learned From Cyber Week 2020

Over this past year, we have seen a great amount of customer influence introduced and reinforced with our online commerce experiences. Digitalization of online shopping experiences is at the greatest it has ever been, especially the emphasis on creating a safe and exceptional space for customers to shop. I recently participated in IBM’s live webinar […]

Online Shopping Concept

Were online customers more satisfied during the COVID-19 pandemic?

The COVID-19 pandemic stressed everyone in 2020. Many of our clients had prepared their digital businesses ahead of time and survived.  Other companies who were late to creating digital customer experiences suffered as people stayed away from traditional stores and shopped online.  But even the best companies struggled to keep customer satisfaction levels high during […]

Doctor Using Smartphone In Office

Global Team Delivers Big Results

We are excited to share our successful completion of a two-year engagement migrating one of the largest managed care organizations in the US to SharePoint Online.  Together as partners, we migrated over 45,000 SharePoint webs and more than 70 TB of data to the cloud — making it one of the largest migrations of SharePoint […]

How Healthcare Marketers Can Adapt and Advance [On-Demand Webinar]

Healthcare marketers’ role has shifted dramatically in recent years as technologies have advanced, social media use has skyrocketed, and patients have embraced consumerism. The COVID-19 pandemic and the significant, lasting shift to virtual care have brought a further change in a concise period of time. At Modern Healthcare‘s recent Strategic Marketing Conference, Paul Griffiths joined Todd […]

Post COVID-19 Customer Experience Imperatives

COVID-19 vaccines appear to be close to helping resolve the 2020 Coronavirus Pandemic.  The pandemic exposed both good and bad customer experiences as companies reacted to the changing market and economic conditions.  As we start to emerge from the pandemic in 2021, what should customer experience practitioners focus on to begin to ramp back up? […]

Close Up On Hands Cleaning Credit Card Reader.

Healthcare Distribution & Manufacturing Companies Will Have Another Record Year in 2021

An eMarketer article reported that “US B2B Digital Healthcare Ad Spend will grow by 41.2% in 2020 to reach $848.1 million. That is the highest growth rate out of all the sectors for which we track B2B digital ad spending.” Now, I can’t say I’m surprised by this statistic. As eMarketer accurately points out, not […]

Digital Account Openings

10 Questions Banks Should Ask About Their Digital Account-Opening Capabilities

Banks should use Covid-19 as an opportunity to assess their end-to-end digital account-opening capabilities. Here are the top 10 questions they should ask themselves: How long does it take to open an account digitally? Seventy-five percent of banks report it takes longer than five minutes to open an account, with close to 30% taking longer […]

Digital Account Opening

[Perspective] Digital Account Opening: The Secret to Growth Amid Covid-19?

Nobody in the banking industry planned for a year like 2020. The list of Covid-19 repercussions is almost endless and includes supervisory and compliance functions that were never designed for remote work: closed branches; overwhelmed call centers and digital channels; near-zero interest rates; greater credit risk and default rates of corporate and retail customers; economic […]

Man Looking At The Milky Way Galaxy

[Podcast] Building Strength and Resilience in Your Health System

Throughout 2020, the healthcare industry has faced incredible challenges. And now with the ongoing strain of dealing with the pandemic, many health systems are facing fatigue maintaining their strategic focus. In a recent episode of TouchPoint podcast, hosts Reed Smith and Chris Boyer discuss the top concerns of healthcare executives, share an article that illustrates […]

Will Customer Experience Ever Rule the World?

I talk with a lot of companies who want to up their game in delivering a better customer experience.  Yet, I’m always struck by the impediments companies always put in front of themselves that negatively affect that experience.  “We can’t do that because…” is always the first part of a long set of internal issues […]

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