Automotive

electric vehicles

Electrify Everything: EV’s and Beyond

An Exploration of Automotive and Manufacturing History The world is heating up and much like the necessity to flatten the curve of infectious diseases running rampant, it has been made strikingly clear that flattening the greenhouse gas emissions curve is imperative. To achieve this drawdown, carbon neutrality across industries is the objective before we can […]

Swarm

Perficient Team Codes Their Way Through Toyota’s SWARM Hackathon

Toyota recently brought together over 400 software engineers to participate in their annual SWARM Hackathon. Beginning in 2019, SWARM is a program that brings to life innovative ideas by having engineers work to creatively solve specific issues in the automotive industry. After the hackathon, Toyota’s divisions then evaluate many of the ideas and bring some […]

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Macroeconomics Driving eCommerce in the Automotive Industry

One of the biggest buzzwords of our day in the automotive industry is eCommerce. All the major auto companies are talking about improving the online shopping experience. They’re all focused on the consumer experience. At the same time, there is an emphasis on direct-to-consumer in terms of commerce. The EV-only companies have started this trend […]

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The Wait Is Over – The World of Hurt for Auto Lenders Is Here

Back in May, we wrote about how various factors were converging to put a world of hurt on auto lenders. Auto loan originations hit a record high during the pandemic, total outstanding debt grew, and constrained inventory and pent-up demand drove new and used car prices (and monthly payments) to record highs. We highlighted the […]

For Heritage OEMs and EV-Only, Challenges and Opportunities Abound

The automotive industry is acutely focused on electrification and defining new standards for emissions. Until recently, electric vehicles were costly to develop and buy, leaving OEMs and customers uncertain of their future potential. Many new technology startups have disrupted the automotive industry by innovating new technologies, reducing battery prices, and creating the potential of commercializing […]

Successful Deal In A Car Showroom!

The Key to Automotive Transformation Is Customer Centricity

These days, a lot of companies talk about customer experience, customer centricity, customer focus, and customer obsession. And it all sounds great. It is exactly the right thinking, and it is something that nobody can really object to or debate in terms of the correctness of the sentiment. However, being customer focused is more than […]

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The Importance of an Automotive SEO Center of Excellence

This is an interesting time in the automotive industry. We have supply chain issues, chip shortages, sky-high gas prices, inflation at a 40-year high, and a push for electrification and mobility. All these things equate to fewer vehicles to sell. Automotive companies are pivoting more toward ecommerce and focusing on special ordering so that customers […]

Brand New Cars In A Row At Dealership

Doubling Down on Our Strengths To Help Automakers Drive Innovation and Growth

I joined Perficient, an end-to-end global consultancy, last December. Let me explain why. The Strategy & Consulting team I joined is full of incredibly talented professionals. Some have been with the company for over a decade, while others have recently joined. Many of these folks came from the industry/client side of the business, which brings […]

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ServiceNow and Jira Integration

Why Integrate Jira with ServiceNow? Teams using Jira and ServiceNow will collect and organize large amounts of data. Much of this data is useful to other teams. If two teams use these platforms separately, connecting them can benefit an organization. Integrating the platforms allows you to share data automatically and precisely control how the data […]

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Pandemic Car Buys, Rising Interest Rates, and High Gas Prices: A World of Hurt for Lenders

It really is a mixed up, muddled up, shook up world. It seems like everyone in 2021 took out a loan on a new car, even though we all knew supplies were low and demand was high. As the Financial Times pointed out: “Americans went shopping for cars in a big way during the pandemic. […]

direct to consumer mobile experience

7 Takeaways: “How GM Financial Elevates the Customer Experience With Journey Science”

Perficient’s Kevin Colletti recently joined forces with Srini Alagarsamy and Patrick Daly from GM Financial, as well as Adobe’s Chris Young to present the webinar, “How GM Financial Elevates the Customer Experience with Journey Science.” In the webinar, the panelists discussed how having a firm grasp on journey science can help personalize the customer experience. […]

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There is No Secret Sauce: Put Financial Services Customers First and You Will Grow

TD Bank Group recently announced its Q4 2021 earnings were up 31% from Q4 2020, despite the challenges brought on by the COVID-19 pandemic. On its earnings call, the company elaborated that this in part was due to its dedicated, people-oriented approach to business. TD emphasized that this elevated focus on the customer experience has […]

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