We’re excited to announce our inclusion in Gartner’s Digital Commerce Vendor Guide, 2021 as a Digital Commerce Service Provider. This guide helps application leaders become aware of and understand which ecosystem applications are important to integrate within their digital commerce platforms to drive successful customer experiences. In the 2021 Gartner CIO survey, 83% of respondents […]
Customer Experience + Design
The Return of Direct-to-Consumer Part 3: Why Go Direct-to-Consumer?
In Part 1 and Part 2 of “The Return of Direct-to-Consumer” series I discussed WHAT direct-to-consumer looks like in 2021, how the definition and opportunities have evolved, and what brands are leading and lagging in the DTC world. Part 3 of this series outlines the ‘Why’; the benefits to both the business and consumer when a […]
Are You Losing Good-Credit Customers to Suboptimal Debt Collection Practices?
2020 had a significant impact on families from many perspectives. Consumers who worked extremely hard to achieve coveted top credit scores were caught off guard and ended up having to rely on their savings to stay in good standings with banks and creditors. Unfortunately, no one could predict how long the impact would last, and […]
A Brief Overview of Web Accessibility
The web has grown to play a significant role in how we consume information, with a direct correlation to how we live our lives. But accessing the web isn’t always easy for every user. One in four adults in the United States live with some type of disability, either permanent, temporary, or situational. This can make […]
Microsoft, Nuance, and AI’s Important Role in Healthcare
HEALTHCARE TREND: With more healthcare data available, artificial intelligence and machine learning technologies will provide greater speed and insights to analyze and predict outcomes that drive change in patient and member care. The COVID-19 pandemic is driving increased focus on healthcare consumerism as patients are taking their medical care and the associated costs into their […]
Pega and Adobe Unite to Elevate Customer Interactions
Exciting news was announced during PegaWorld’s iNspire event on May 4, 2021. Pega and Adobe are joining forces to provide an end-to-end customer-centric journey. Leveraging Pega’s Customer Decision Hub (CDH) and Next Best Action Advisor—adaptive and predictive models can be used with Adobe customer applications to provide the most relevant offers or recommendations to customers. […]
Health and Wellness Ecommerce Will Become the Proactive Choice for Consumers
People wanting to be and feel healthy isn’t anything new, but with all that’s happened over the last year with COVID-19, consumers have an increased focus on health and wellness. A recent survey estimates the global wellness market at more than $1.5 trillion with an annual growth of 5-10%. Quite the healthy outlook if you […]
Healthcare Price Transparency: Why Clear Costs Can Drive Brand Loyalty
On Jan. 1, 2021, new guidelines from the Centers for Medicare & Medicaid Services went into effect requiring hospitals that operate in the United States to provide “clear, accessible pricing information” online for the services they provide. Hospitals have a choice in how they provide this information, and the experience varies widely from hospital to […]
The Necessity of Agile Framework for Your Digital Transformation
A digital transformation is a process in which technology is used to completely change your business rather than focusing on a single IT project or a single area. Digital transformation means a series of projects that change every aspect of an organization and modernizes it with the latest technology. To see substantial changes, your business’ […]
Business Automation to Unlock Data
According to a 2020 Forrester study, 1.4 days are lost per week due to information workers creating, reading, or searching for information related to their job. The speed at which data is being created and received is simply outpacing the ability to access, process and act on it. And even if your organization has digitized […]
A Rock-Solid Implementation Team: Perficient Named by Client for IBM Implementation
We are excited to announce that one of our clients, Sally Beauty Holdings, credited us for our work to implement commerce solutions to build an omnichannel experience for their customers. How We Made a Difference With the pandemic sending in-store shopping to a grinding halt, Sally Beauty was faced with a surge in demand, with […]
Successful Project Management Communication during the Pandemic
The Covid Pandemic of 2020 and 2021 have been disruptive and challenging in all aspects of our lives, personal and professional. However, life, and work, go on. Although it may not be business as usual, in many cases we are all expected to continue as if it is, well, business as usual! There are three […]