Posts Tagged ‘omnichannel’

Recently, the news broke that Optimizely acquired Netspring, a warehouse-native analytics platform. I’ll admit, I hadn’t heard of Netspring before, but after taking a closer look at their website and capabilities, it became clear why Optimizely made this strategic move. Simplifying Omnichannel Analytics for Real Digital Impact Netspring is not just another analytics platform. It […]

Omnichannel provides a seamless shopping experience across all channels, including in-store, mobile, and online means providing a consumer with the same inventory, pricing, and promotions across all channels. Availability, Buying, and Customer-service (A.B.C.) are the first building blocks for a great customer experience – Here’s what to consider Availability: Omnichannel starts with retailers’ ability to achieve […]

In today’s hyper-competitive retail landscape, merely processing orders is no longer sufficient. Businesses need a digital commerce solution that can create immersive online experiences, drive sales, and foster long-term customer loyalty. Salesforce Commerce Cloud stands out as a game-changer in this regard, and with Perficient as your trusted partner, you can unlock its full potential. […]

For every company that tends to move forward with its customer experience and to form a successful content strategy, content management is one of the foremost imperative forms. You are probably already familiar with traditional content management systems (CMS) such as Joomla and WordPress. But how is headless software different? A headless CMS is an […]

Our very own Kim Williams- Czopek (General Manager, Commerce) sat down with Gary Schoch, (VP of Global GTM Software Leader Consumer Experience Portfolio at HCL Software) and other panelists at the HCL Commerce Global Summit 2022 to discuss customer experience, data, and omnichannel. You can watch the full conversation here. Changes in Consumer Behavior and […]

Customers want to interact with a website that adapts to their needs, and as a result, the key segments of the modern customer digital experience are personalization and convenience. Customers not only expect the ability to make purchases or leave comments, but they also expect those interactions to be saved for the purpose of updated […]

Our life sciences and technology experts recently delivered the webinar, “Improve Medical Product Information Sharing With Virtual Agents,” where they discussed how automation and artificial intelligence can be used to optimize call center operations and improve end-user experiences. Here are five key takeaways: Just because a system is powered by AI doesn’t mean you have […]

Once you access your data, how do you leverage that data to drive business forward? This episode will outline how to monetize your data and gain the necessary competitive edge. In season 1 episode 7 of the Intelligent Data Podcast, host Arvind Murali and his guest Pawan Gupta, Perficient’s Principal of Commerce and Omnichannel Services, […]

Before we could blink, summer ended, and the holiday season is now just around the corner. The COVID-19 pandemic has already impacted several facets of digital commerce, and many businesses will have to make certain adjustments as holiday spend continues to move online. Here are some tips that will prepare your business for the digital […]

My last blog analyzed what 5G is exactly. This next installment goes into detail of why banks should care about the new technology and how it affects mobility, payments, pop-up branches, and omnichannel experiences. Disruption can happen when you least expect it and by seemingly unassuming technologies like cell service. Think about how Uber and […]

On Tuesday, October 29, at HLTH, I’ll be leading a workshop in Adobe’s booth on Delivering Omnichannel Experiences in Healthcare. I’ll show how healthcare providers and payers are converting prospects to patients and members using voice assistants with Adobe Experience Cloud.

This will be the final post in the community benefit series. I’ll be sharing details on how to expand the healthcare omnichannel presence by creating greater awareness. With a best in class digital experience on your flagship site (as discussed in the second post) and how to create stickiness strategies with an omnichannel approach (blog […]