Perficient Digital is proud to partner with our clients in creating better experiences for their customers and internal teams. We’re even more proud when that hard work is recognized by other experts in our industry, which happened this week when the new, multi-platform mobile app we helped create for GM Financial was named Best Financial […]
Mobile
Mobile vs Desktop Traffic in 2019
This version of our study demonstrates the growth of the mobile web versus the desktop in 2018. The stats in this and our prior studies were pulled from SimilarWeb and reflect U.S. traffic across the web. For the most recent data, see our newest study, Mobile vs Desktop Usage in 2020. In 2018, 58% of […]
Welcome to Adobe Summit!
The Perficient Digital team has descended on Las Vegas for Adobe Summit. Today, we’re attending Partner Day to hear about Adobe’s coming plans for 2019 / 2020. Everyone at Perficient Digital is excited to talk about Perficient Digital’s expertise in the Adobe and Digital Experience, including Summit Bot! We hope you join us […]
Why Fewer than 50% of B2B Sellers Have Mobile Optimized Sites
B2BecNews recently published survey results indicating that most manufacturers and distributors are behind in developing a mobile strategy. In fact, less than 50% of manufacturers currently have a mobile-optimized website. Senior commerce consultant Karie Daudt, who recently joined Perficient Digital after serving as VP of Marketing & Customer Experience for Insite Software, weighed in on why this […]
Creating More Touchpoints Through API-Driven Commerce
In the age of digital disruption, the traditional commerce model is quickly becoming a thing of the past. Brick-and-mortar stores, eCommerce websites, and even mobile shopping apps are no longer the only ways to make purchases, and successful businesses recognize that evolving with technology is the only way to survive. Voice search and command, artificial intelligence, […]
Does AMP Improve Rankings, Engagement, and Conversion?
Studies show that AMP drives more revenue and positive ROI. This includes prior analysis done by Perficient Digital (now Perficient Digital) as shown in our canonical guide to AMP. In addition, a Forrester economic-impact study outlines how greater page-load speed increases conversions, traffic and pages per visit. There’s a lot of positive, individual-use cases for […]
MicroStrategy World: Optimizing Healthcare with Mobile Analytics
Juliet Silver, Chief Strategist for Healthcare, presented on optimizing healthcare operations with mobile analytics. Healthcare Market Forces There are a number of market forces that influence healthcare Healthcare is about 17% of our GDP 25% of healthcare interactions will be exclusively digital by 2022 The remaining 75% will gravitate to coordinated real time systems delivering […]
Need BI? Get Trusted Analytics Advice by Experts, for Experts
When it comes to business intelligence, where do the experts go to learn? The answer is Perficient. Since the SIMON app launched, Perficient has been on the road with AllianceBernstein and MicroStrategy sharing how to turn analytics into action. At conferences and private events all around the country, the past few months have been full […]
Instead of Mobile-First, How About Mobile-By-Design?
While this year’s NRF was full of the promise of AI and machine learning to enhance customer experiences across digital channels, I couldn’t help but think that while AI is exciting, sexy, and can probably deliver on the promise of great CX once fully implemented and refined (over time), what about a customer’s experience right now? […]
XR Potential in Software Development
XR is a term that is generally used to refer to “extended reality”. This involves any combination of human-machine interaction where the reality you perceive is altered or constructed by a computer. In this blog, the term XR will mostly be referring to 360° videos, virtual reality, and augmented reality. The Growth of XR in […]
Progressive Web Apps: Bridging the eCommerce Experience Gap
Reaching customers on their mobile devices isn’t just a suggested practice, but required. In fact, 89% of people are likely to recommend a brand after a positive brand experience on mobile. To that end, commerce players can reach their customers in a few different ways: responsive web design, native mobile apps, or progressive web apps. […]
Bring Your Prototypes to Life with Adobe XD’s Latest Features
The struggle with prototyping is that most design software has minimal interactive and motion prototype features, but Adobe XD is closing this gap with its latest round of updates, and I’d like to share my thoughts on a few of these, specifically the Tap, Drag, and Voice triggers. These are a few small demonstrations of […]