Customer Experience + Design

In the first two blogs in this series, Getting Started On Embedded Finance and Embedded Finance: Bolstering Brand Experiences,  we defined embedded finance and looked at the goals and strategies that firms should take at the outset of their modern embedded finance journey, as well as how and why firms should consider getting embedded banking.  […]

Have you ever wondered about having a local Sitecore instance on a local deployment of k8s? I was curious and decided to dive headfirst into the unknown world of k8s virtualization on a local setup. In this blog series I will be sharing the details my journey, my findings the mistakes/successes, and the final state […]

For healthcare and life science organizations, the folks on the front lines manning the phones, answering customer questions and solving issues make a major impact on the patient experience. And for those in sales, marketing, product development, and operational roles, this team can also make a major impact on how to optimize that patient experience. […]

One of the biggest challenges for implementing personalization at scale is managing content. You not only need to come up with personalized content for each of the personalization scenarios you want to implement, but you need to manage the review and approval process as well as ensure you can distribute it properly across the channels […]

A website and mobile app are critical tools for utility customers, providing them with access to important information about their energy, water, or other utility services. As more people turn to the web and various devices for information about their services, utilities need to offer innovative, user-friendly, informative, and functional digital experiences. In this blog […]

Welcome back to Going Multilingual in Sitecore. It’s been a while since I’ve worked on a site that had content in multiple languages. I was thankful to my 2019 self that I had written these articles. Back then, I was using Sitecore 8.X. Today I am using Sitecore 10.X with SXA. While most of the […]

Previously I presented a common situation where an engineering team might push for Headless AEM and covered why, in my opinion, a Hybrid solution is a better approach.  I discussed how Content Fragments, Experience Fragments, and Sling Model Exporters are used in combination to deliver the Headless side of the AEM experience.  In case you […]

Are you looking to enhance your business’s online presence? We all turn to search engines to find products and services; your website must rank as high as possible in search engine results pages (SERPs). According to a recent study by Forbes, “93% of online experiences begin with a search engine.” This makes it clear that […]

Today, more than ever, businesses require a direct relationship with their customers across all touchpoints. A Customer Data Platform can help marketers organise their data, improve audience segmentation, manage campaigns, enhance digital experience, streamline cross-channel marketing orchestration and optimise customer analytics. However, the sheer amount of time and effort needed to collect, separate, and segment […]

It’s not uncommon when facing a new problem, to fall back on a tried-and-true solution.  Then, suddenly remember why the team moved off of that solution in the first place.  Recently, I’ve seen this trend with engineering teams and a desire for multichannel content. A Common Case for Headless Content on AEM Let’s set the […]

Across industries, consumers are communicating the same demands; they see the thing, they want the thing, and they want it in their hands within hours, if possible. And if it’s not possible, they wonder why not since it usually is through Amazon. Because money is what makes the world go-’round, the payments industry has responded […]

Adhitya Rajkumar, Technical Architect – Digital Solutions, co-authored with me to bring you a comprehensive Acquia DXP series. We’ll cover everything from the basics to advanced topics, all from a technical point of view. Technological innovation has reached unparalleled levels, and almost all businesses embrace digital transformations to obtain a competitive advantage. In today’s ever-changing […]