Customer Experience + Design

You may have heard that in December 2018, HCL Technologies agreed to acquire several software assets from IBM, including Lotus Notes, Domino, IBM Portal and IBM Commerce. These have all been long term investments by IBM and have had strong customer support for many years. What many people don’t know is that IBM has been […]

One of the biggest shifts in the enterprise commerce solutions space in 2019 will be the acquisition by HCL of IBM’s collaboration and experience products. On December 7, 2018 IBM announced that they intended to sell a handful of software products to HCL, including WebSphere Commerce (the recently released V9 and multi-tenant IBM Digital Commerce […]

Differences exist between Cloud Project Billing and EBS Project Billing. Using Oracle Cloud Project Contracts exclusively is one of the differences. In EBS “Project Funding” we create an approved revenue budget, baseline it, setup the agreement and lastly fund the project/task. Utilizing Oracle cloud project contracts raises questions of how the former “funding” is achieved […]

St. Louis-based Buckingham Strategic Wealth is a growing organization of advisors, financial specialists, and national thought leaders in the wealth management industry. While they spend time focused on being the trusted advisors for everything financial for their clients, they turned to Perficient for help with their technology environment. The Challenge CRM adoption was lower than anticipated due to system […]

This is a continuation of my Data as Experience Series. The last post was on the Power User role. The Data Scientist At first glance, you might ask why even consider a data scientist.  From the typical analytics perspective of, “What reports should I write?”  this role demands nothing.  But when you think about what […]

If you’re reading this, chances are you’re a human being. You’re always human; 24 hours a day, 7 days a week, 365 days a year. This is an indisputable fact. So why don’t companies market to you in a human way? Marketing to people as customers and users can be effective, but remembering that people […]

How customers engage and interact with brands is becoming the biggest focus for those who want to stay ahead of their competition in 2019 and beyond. If you’re in a crowded marketplace and your prices are competitive, what more can you really offer? A better customer experience. It’s become paramount. When it comes to making a […]

XR is a term that is generally used to refer to “extended reality”. This involves any combination of human-machine interaction where the reality you perceive is altered or constructed by a computer. In this blog, the term XR will mostly be referring to 360° videos, virtual reality, and augmented reality. The Growth of XR in […]

A couple of years ago I walked into a sporting goods store in my area because I love the feeling of optimism I get while looking at mountain bikes and thinking that this will be the year I do XYZ. I have yet to do that, but I digress. While there, I purchased a pair […]

With all the different audiences businesses interact with today, it can be a challenge to control the information each audience actually needs. Systems that worked in the past can quickly become useless as growth happens and business needs change. The question is, can your technology solutions keep up? When Your Community Content is Out of […]

Artificial Intelligence (AI) affects our lives in unexpected ways every day. Machine learning has changed the method and speed that companies can deliver personalized content. And because of this, expectations are consistently increasing across all industries. In a recent guide that we created together with Adobe, we take a closer look at how you can […]

The Marketo Winter ’19 release notes are out, and key updates cover important areas of the platform including account-based marketing enhancements, new custom field options for Bizible, and updates to both Marketo Sales Engage and Marketo Sky. Here’s the full list of what’s new and updated: Core Platform Enhancements Email CC for Marketo Emails Include […]