Communications + Media + Technology

Imagine a world where your business can effortlessly keep pace with technological advancements and continuously changing customer expectations. The ability to swiftly develop new technology products and applications is crucial to staying competitive. However, relying solely on in-house development capabilities is not always feasible for many organizations. Forrester released its Modern Application Development Services Landscape, […]

Salesforce OmniStudio is a platform of tools designed to streamline digital interactions and workflows. A crucial component within this platform is the DataRaptor/ Data Mapper. DataRaptor is a declarative data integration tool that allows users to read, transform, and write/create Salesforce data seamlessly. It simplifies data extraction and manipulation, making it essential for anyone looking […]

Salesforce OmniScript is a versatile tool within the Salesforce ecosystem, designed to enhance user experiences through guided, interactive workflows. As part of the Salesforce OmniStudio suite, which also includes tools like FlexCards and Integration Procedures, OmniScript helps organizations create seamless, step-by-step processes that ensure data accuracy and compliance. OmniScript is ideal for complex service processes, […]

In today’s digital landscape, delivering outstanding customer experiences is essential. Salesforce OmniStudio enables you to create engaging, personalized, and brand-consistent interactions across all touchpoints. This blog explores OmniStudio’s capabilities, benefits, and how it can enhance your customer journeys. What is Salesforce OmniStudio? OmniStudio is a comprehensive, low-code development platform within Salesforce that allows you to […]

Reflecting on Summit At the Snowflake Summit, a strong commitment to AI was emphasized. Both Snowflake and NVIDIA have made strides in building their AI capabilities. The rise of AI, particularly generative AI, has been a prominent topic at cloud tech conferences over the past year. As a former Snowflake employee and current customer, I’m […]

Introduction to Selenium Web application testing is the primary use of Selenium, an open-source program that may be used for various tasks, such as web scraping and automating tedious tasks. Apart from supporting multiple programming languages, including Python, Java, C#, and others, it provides a suite of tools for automating web browsers across various platforms. […]

In a dynamic digital landscape, choosing the right Adobe service provider is paramount for businesses seeking to maximize their Adobe investments. The selection process can be daunting with a diverse set of providers that vary by size, type of offering, geography, and business scenario differentiation. So where do marketing leaders start? Forrester published The Adobe […]

Fueled by technological advancements including 5G, generative AI, and cloud computing, the communications, media, and technology (CMT) industry is poised for significant growth and disruption in 2024. Challenges like rapidly changing customer preferences and frequent M&A put CMT companies in a difficult spot – only the most agile and innovative will thrive. Our extensive experience […]

If you’re interested in learning a robust, efficient, and scalable enterprise-level server-side framework, you’ve landed on the right blog! 🚀 We’ll start with a quick introduction, and in this post and the ones to follow, we’ll dive straight into the practical part. We’ll build an application that covers various Nest JS fundamental and advanced topics […]

The lines are blurring among communications, media, and technology (CMT) companies, and consumers are demanding exceptional experiences across the board. Products and services must be hyper-personalized, digital-first, and accessible in any place and at any time. With expectations so high, the pressure is even higher for these companies to effortlessly tackle frequent mergers and acquisitions […]

What is best for your business?  Contact centers and customer support platforms have historically been managed as part of an organization’s telephony department. As these organizations look to move to an omni-channel cloud-based solution it is important to understand the options available when choosing a path forward. There are three types of solutions,   Commercial off-the-shelf […]

In today’s competitive landscape, prioritizing customer experience is essential for success, making it crucial for organizations to choose the right professional services partner to help them deliver exceptional experiences that meet customer expectations. This strategic partnership not only requires a firm with technical design expertise but also one that has an understanding of the evolving […]