Customer Experience

Before we could blink, summer ended, and the holiday season is now just around the corner. The COVID-19 pandemic has already impacted several facets of digital commerce, and many businesses will have to make certain adjustments as holiday spend continues to move online. Here are some tips that will prepare your business for the digital […]

The goal of each business is to meet and exceed customer expectations by accurately fulfilling orders even when against extreme demand. Many organizations choose to fulfill with at least one manual rules-based approach based on factors like proximity. While this may seem like an ideal solution, there are automated supply chain methods companies can implement […]

A progressive web application (PWA) is a software application built with HTML, CSS, and JavaScript to run within and depend on a standards-compliant web browser. PWAs exploit their reliance on these browsers to overcome conventional web browsers application development challenges, such as browser-compatibility and feature availability. There is a tremendous opportunity for a unified and […]

Product Information Management (PIM) and commerce go hand-in-hand, and inRiver is the common factor that helps simplify product information for both B2B and B2C shopping channels. Not only has our partnership with inRiver brought us several platform integrations, years of strategic guidance, and a multitude of services, but it has also enabled us to create […]

Contact Centers are a traditional aspect of companies and historically where and how those companies seek to interact with their customers. For years the chief expectation for these interactions was primarily via the phone or voice channel. Though as consumers embraced the internet and mobility, newer channels emerged. As this continued, along with businesses’ desires […]

Prepare yourself for this incredible news! We are excited to announce our W3 Gold Winner Award and Gold Winner MUSE Creative Award for DTE Interactive Virtual Home. This microsite educates consumers on how to save energy for their homes on a completely new level. The W3 Awards is a major web competition judged by the Academy […]

Whether you work in big tech or the service industry, you are retired or grudgingly buying your pre-teen their first smartphone, let’s face it, texting has become the most used communication tool in your daily life.  SMS (Short Message Service), aka “Texting”, enables many to skip voice communication altogether and opt for the instant power […]

Amid COVID-19, we are purchasing almost all of our products online, meaning more and more customers are going online each day to find the products they need, which can become a struggle with the lack of in-person assistance. Digital tools, however, can play an important role for businesses and consumers during their online shopping experience, […]

Consumers are increasingly moving to mobile commerce for their shopping needs, but how many are completing their orders? I attended the Adobe webinar “AI-Powered ‘Live Search’ for Magento + Early Adopter Program” and found that shoppers struggle with completing mobile purchases due to search inconsistencies. Magento is working to remedy this with Live Search built […]

“Consumer-centric experience” has become a buzzword in healthcare circles. Working with healthcare organizations across the country, I hear from leadership over and over again: I want to create the Amazon experience! They feel the threat of Amazon and other retail giants moving into their space, and they want to fight back. The problem: While there’s […]

It’s been well-publicized that the major shipping carriers will be overloaded and overwhelmed this holiday season, with existing delays getting worse.  The end result will be unhappy customers likely looking to brands to make appeasements.  Pre-pandemic, customers hesitated to place orders if 2-day shipping wasn’t an option. While customer patience around shipping has increased a […]

Elasticpath is a market leader for headless commerce microservices and are great partners. Search driven commerce has extreme value for online retailers. Search drives customers to better recommendations. It tracks the conversions and query terms that translate to more sales. With machine learning, search quantifies the search results that translate directly to sales. For the […]