Healthcare

Following his recent appointment to the board of directors of St. Luke’s Hospital, a faith-based, nonprofit healthcare provider headquartered in St. Louis, I chatted with Jeff Davis, Perficient Chairman and CEO, about the distinction and his goals for working with the healthcare provider. Jeff, thanks for the time. A Board of Directors appointment is an […]

Throughout 2020, the healthcare industry has faced incredible challenges. And now with the ongoing strain of dealing with the pandemic, many health systems are facing fatigue maintaining their strategic focus. In a recent episode of TouchPoint podcast, hosts Reed Smith and Chris Boyer discuss the top concerns of healthcare executives, share an article that illustrates […]

For the vast majority of hospitals, a redesign is triggered by three events: An organizational-wide rebrand or rename Acquisition or merger with another entity Annual funding cycle catches — e.g. “it’s been too long” or “we’ve asked two budgets ago” However, this funding decision is just the starting place. Your website is the first — […]

When most people think about marketing automation, they think about sending emails to contacts. But, what can you really do with the right marketing automation tool? You can send personalized emails, text alerts, nurture customers, save internal time and resources, and create an overall better experience between your brand and your customer. With that being […]

At Perficient, we see a lot of our partners investing in healthcare in general.  Most of our partners have evolved to the point where their tools are HIPAA compliant and many are willing to sign BAA’s.  I think it’s significant then that Microsoft’s recent announcement that Microsoft Cloud for Healthcare is generally available. Getting beyond […]

Perficient was listed  in Forrester’s recent report, “The Forrester Wave™: Digital Process Automation Service Providers, Q3 2020, The 13 Providers That Matter Most And How They Stack Up.” The report evaluates 13 service providers and illustrates how each provider measures up and supports application development and delivery (AD&D) professionals. Digital process automation (DPA) services help a company […]

In this series, hear from two of Perficient’s healthcare thought leaders – Chief Strategist and General Manager of Healthcare, Juliet Silver, and General Manager of Digital Health Solutions, Paul Griffiths – as they discuss healthcare’s future. Our conversation will come to you via a series of four weekly blogs. In our first blog, Silver and Griffiths […]

The times they are a-changing, particularly in healthcare. It’s easy to see COVID-19’s vast impact on the consumer experience. Yet change was brewing in healthcare before the pandemic hit our communities. While interoperability mandates driven by CMS’ Final Rule were back-burner ‘ed for a while, they’re still top of mind for healthcare executives. And at […]

“Consumer-centric experience” has become a buzzword in healthcare circles. Working with healthcare organizations across the country, I hear from leadership over and over again: I want to create the Amazon experience! They feel the threat of Amazon and other retail giants moving into their space, and they want to fight back. The problem: While there’s […]

It’s a question healthcare marketers ask all the time: What are the keys to a good healthcare website? We want a formula. Tried and true best practices. Something that will boil it all down to a clear roadmap. If you search the web, you’ll find website checklists galore. And there are some undisputable basics: You […]

The CMS Final Rule sparked some interesting conversations and problem-solving among the interoperability team at Perficient. It’s one of the first times payer or health insurers had to react to these types of rules. The way they treat the data and the location of all the data makes this a different ball game than what […]

Consumerism has reached critical mass in healthcare. Consumers expect technology to work intuitively, regardless of its underlying complexity. And in healthcare – an industry that tends to segment consumers into patient or member experience silos – consumers increasingly expect a seamless, holistic, digital health journey. Today, entire industries such as healthcare, banking, insurance, and business-to-business […]