You need personalization and relevant search. Marketing is no longer about convincing a customer to buy. It’s about helping them buy. And to be seen as an expert, companies need to deliver the information each customer needs. Technology that can seamlessly deliver personalized, targeted content is the Holy Grail. Whether your visitors browse or search, […]
Posts Tagged ‘Adobe Experience Cloud’
Perficient Colleague Transforms No-Kill Animal Shelter with Technology Skills
Due to COVID-19, dog shelters need more help than ever before, as more people are looking to adopt and foster pets for companionship as quarantine progresses. One of these shelters is the Hood River Adopt A Dog shelter in Oregon. Kurt Heslop, lead technical consultant, started volunteering at the shelter in April 2018 to spend […]
Thoughts on AEM as a Cloud Service
Today Adobe announced the availability of their newest offering AEM as a Cloud Service, a new version of AEM running natively in Adobe’s cloud as a Platform as a Service (PaaS). To be clear, this is different than their existing Adobe Managed Services or Cloud Manager offerings which run AEM as a standalone app running on Virtual […]
Early Thoughts on the Adobe Client Data Layer
Last month, Adobe Open Sourced an Event-Driven Data Layer implementation. They call it the Adobe Client Data Layer and you can find it on GitHub: https://github.com/adobe/adobe-client-data-layer The project is currently a tech preview and should not be used in production. However, for the more enterprising among us, it’s fun to investigate bleeding edge solutions from […]
Perficient Named Adobe Platinum Partner
We are thrilled to announce that Perficient Digital has earned its Adobe Platinum partnership designation. Adobe recognizes Platinum partners as companies with specialized Adobe practices in multiple Adobe Experience Cloud solutions across geographic areas. The partnership further enables Perficient Digital to fully leverage the Adobe platform and help clients create end-to-end, integrated digital experiences. With […]
Perficient Digital to Present Alongside Adobe at #HLTH2019
On Tuesday, October 29, at HLTH, I’ll be leading a workshop in Adobe’s booth on Delivering Omnichannel Experiences in Healthcare. I’ll show how healthcare providers and payers are converting prospects to patients and members using voice assistants with Adobe Experience Cloud.
Perficient Digital Wins Gold dotCOMM Award for Cyber Security Site
Perficient Digital prides itself on producing exceptional work that transforms clients’ digital platforms. Together with a leading cybersecurity company, Symantec, we worked on the design and development of Support.Symantec.com which earned a gold dotCOMM award. Our submission included in-depth content and design strategy, along with consultation from our artificial intelligence (AI) team. As Symantec’s award-winning […]
An Outsider’s Recommendations for Adobe Managed Services
I’ll start this by saying imagination is easy, execution is difficult. Having worked with and observed Adobe Managed Services (AMS), it’s pretty clear that Adobe has a particular customer need in mind. Based on my experience, I’ve brainstormed a few recommendations for Adobe Managed Services that would help meet the needs of all customers. Adobe’s […]
Welcome to Adobe Summit!
The Perficient Digital team has descended on Las Vegas for Adobe Summit. Today, we’re attending Partner Day to hear about Adobe’s coming plans for 2019 / 2020. Everyone at Perficient Digital is excited to talk about Perficient Digital’s expertise in the Adobe and Digital Experience, including Summit Bot! We hope you join us […]
Top 8 Adobe Experience Cloud Blog Posts from 2018
Have you ever searched online in question format, only to be blown away that people have posted the same question as you on a platform like Quora – verbatim? Alternatively, you land on a blog post that spells out exactly what you are looking to find. [Insert ecstatically thankful emoji.] Here are the most popular Adobe blog posts from 2018 – the ones you landed on most often.
Adobe Solution Overview: Marketing Website
The cornerstone of your brand’s digital presence is its website. Successfully building a website to market your brand requires coordination with multiple teams and different solutions to deliver a cohesive experience. In this video, we discuss strategies for building a world-class marketing website using the Adobe Experience Cloud platform.
Two Become One: Magento, an Adobe Company
Less than a month after Adobe announced that they entered into an agreement to acquire Magento Commerce, the acquisition is complete. With the deal finalized, Adobe is moving quickly to integrate the Magento Commerce Cloud into the Adobe Experience Cloud. A new approach In the past, creating a positive customer experience meant stitching together solutions […]