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Strategy and Transformation

Planning for Digital Transformation

Digital Transformation programs based on new Content Management Systems (Sitecore, Optimizely, Adobe, etc.) are expected to have an immediate impact on both strategic and tactical goals.  While the immediate impacts are the primary focus, the long-term plan is to enable the organization to: Improve customer conversions by improving one or more aspects of the sales […]

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Microsoft Inspire 2022 Recap: “The Viva Edition”

Jump to: Viva Engage Viva Goals Viva Sales Other Viva News Microsoft’s annual partner conference, Microsoft Inspire, wrapped up Wednesday, July 20, 2022. While still virtual, Microsoft CEO Satya Nadella kicked off his keynote by explicating the ‘digital imperative’ of infusing technology into all business processes. He implored partners to not just talk about digital […]

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Introduction to Google Analytics – A Guide for Beginners

A guide towards an entry to Google Analytics with Naeem Sheikh. What is Google Analytics? Google Analytics is a web analytics service offered by Google that will help in tracking website traffic and generate an easy understandable report to analyze the performance of your website. It is basically divided into five major report i.e. Realtime […]

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How To Create Reports Using SQL Server Reporting Service(SSRS)

  SQL Server Reporting Services (SSRS) is a SQL Server subsystem that enables the creation of graphical, Mobile and printed reports using SQL Server and other data sources. It is part of Microsoft SQL Server Services suite. SQL Server is a relational database management system (RDBMS) that supports transaction processing, business intelligence and analytics applications. […]

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Perficient Listed in Forrester’s Organizational Change Management Landscape, Q3 2022

Did you know that two-thirds of projects fail to meet their objectives, scope, timeline, and to deliver the desired ROI? This occurs due to a lack of technology and often a lack of proper adoption processes (Prosci, Best Practices in Change Management, 2018.) Organizational Change Management (OCM) makes all the difference in how companies embrace […]

RPA Automation

Introduction to Robotic Process Automation (RPA) using Blue Prism

Robotic Process Automation (RPA) Robotics is nothing but computers that imitate human actions. They introduce automation, which means tasks are done without human intervention. Some common RPA examples and use cases we encounter include automation of data entry, data extraction, and invoice processing. There are additional examples of RPA use cases automating tasks in different […]

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The Wait Is Over – The World of Hurt for Auto Lenders Is Here

Back in May, we wrote about how various factors were converging to put a world of hurt on auto lenders. Auto loan originations hit a record high during the pandemic, total outstanding debt grew, and constrained inventory and pent-up demand drove new and used car prices (and monthly payments) to record highs. We highlighted the […]

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Cool Things You Can Do with Marketo’s REST API

Hey, friend! This is April Deibert and Sam Schwarz with the Marketo Team, a part of the Digital Marketing Solutions Practice here at Perficient. Over the past year, we’ve worked on some cool client projects where we used our Marketo REST API skills creatively. We thought you might appreciate learning more. If any of these […]

Planning Out Your Company’s Content and Commerce Guidelines

One of your main, if not the main, organizational goals is to engage with your customers and meet their buying needs and wants. A content and commerce approach can assist your business in this effort by helping you understand what it is you’d truly like to achieve for your company and customers and which internal […]

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Join Us for a Panel Discussion about V9 at the 2022 HCL Commerce Global Summit!

The HCL Commerce Global Summit is right around the corner, and we are excited to invite you to our engaging panel discussion about the capabilities of HCL Commerce V9 on Wednesday, July 20th at The Chicago House of Blues! Our esteemed panel of enterprise-class clients will discuss what made them decide to upgrade to HCL […]

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Enabling Healthcare Organizations to Address Health Inequity: Promoting DE&I in Healthcare

While organizations are making progress, health inequity is still pervasive across race, gender, age, and income in healthcare. We’re engaging in more and more conversations with healthcare organizations about ways to help you authentically and diligently address diversity, equity, and inclusion (DE&I) across the healthcare experience. A Strategic Approach to Influence Change for DE&I Hospitals […]

The Fifth Thing to Know When Looking to Replatform

A significant driver for needing to change platforms is when your business undergoes a significant digital transformation effort. Typically, a company chooses to undertake a digital transformation because they need to change the experiences their customers have with their brand. Usually, that means some amount of change in systems in order. Reason #5: Your Business […]

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