If you haven’t dealt with inconsistencies between revenue and order totals reported by your web analytics platform and the numbers reported by your eCommerce transaction platform, you probably will eventually. There are many possible causes for these inconsistencies. Some of the most common are: Incorrect transaction tracking implementation Incorrect web analytics filtering configuration Transactions that […]
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3 Digital Transformation Strategies to Leapfrog Your Competition
Digital business is the way of the present and the future. However, many businesses own and operate so much technical debt that they face a long road of strategizing to remain competitive. The relentlessness of digital disruption makes it impractical for businesses to operate in the same way they have for decades. Consequently, digital transformation […]
Powering Imagination: Perficient Digital Heads to Magento Imagine
Magento Imagine is quickly approaching, bringing some of the biggest innovators in eCommerce to share their insights and best practices. Perficient Digital will be there at booth #311 discussing what’s next in order management and experience-driven commerce, and how our strong partnerships with Magento, Adobe, and Marketo make us the perfect partner to help organizations […]
Azure Active Directory Setup with Multi-Factor Authentication
I was recently asked to setup an eCommerce Windows site environment that can be managed from a centralized location and comply with the Payment Card Industry Data Security Standard (PCI DSS). Active Directory is the solution from where Windows servers can be controlled and managed using Domain Users and Group Policies. However, an additional layer […]
Building Your WebSphere Commerce V9 Roadmap for B2B
With HCL’s acquisition of several IBM products, including Websphere Commerce, many are wondering how those platforms will be affected. HCL has asserted that they are not setting out to change the strategic direction of WebSphere Commerce, but rather they aspire to add to it. This acquisition isn’t going to fundamentally change the architectural direction that […]
Why Fewer than 50% of B2B Sellers Have Mobile Optimized Sites
B2BecNews recently published survey results indicating that most manufacturers and distributors are behind in developing a mobile strategy. In fact, less than 50% of manufacturers currently have a mobile-optimized website. Senior commerce consultant Karie Daudt, who recently joined Perficient Digital after serving as VP of Marketing & Customer Experience for Insite Software, weighed in on why this […]
Phygital – It’s More than a Buzzword
Two weeks ago I spoke at the annual SPECS Show. The retail-focused conference was centered on the physical aspects of running a retail business today, but there was also a dedicated track for discussions around digital trends. I gave a presentation on how digital and physical can meld, aka, PHYGITAL. Buzzwords aside, customer behavior trends […]
How Adobe Experience Cloud Impacts Customer Experience: Pt 2
In How Adobe Experience Cloud Impacts Customer Experience, Part 1 of our review of Adobe Experience Cloud, we highlighted all the capabilities available in the Adobe Experience Cloud. In part 2, we break down the cloud platform to the individual Adobe products. As we said in part 1, you can buy the entire Experience Cloud for […]
Meet Our Commerce, Marketing, & Strategy Experts at B2B Online
The latest cutting-edge experiences in the B2C arena are shaping expectations for B2B transactions and relationships as well, so manufacturers and distributors need to be proactive in evolving their digital strategies and technologies in order to keep customers happy and earn new business. Wondering how to accomplish this? Join our Commerce, Digital Strategy, and Digital […]
How Adobe Experience Cloud Impacts Customer Experience: Pt 1
In less than a week, Adobe will hold its annual Adobe Summit – Digital Experience Conference in Las Vegas where more than 15,000 people are expected to attend and learn about Adobe Experience Cloud. We often hear people at our clients say, “we are buying Adobe”, without really specifying what Adobe product they are purchasing. […]
51% of B2B Sellers Are Seeing Low eCommerce Sales – How to Fix It
B2BecNews recently published survey results indicating that for more than half of B2B sellers, eCommerce efforts are bringing in 10 percent or less of their total sales. Senior commerce consultant Karie Daudt, who recently joined Perficient Digital after serving as VP of Marketing & Customer Experience for Insite Software, weighed in on the causes of […]
You Want to Know Why the Oracle Asset and Asset Lines Look “off”?
Users ask, “Why do the asset and lines coming into Assets from Projects look off?” The straightforward answer is the screen layout is confusing. After Projects interfaces summarized asset lines to Assets, the Assets team must analyze and then post asset costs. A question we’re faced with at some point in every project where PPM […]