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Lysa Young-Bates

Lysa, a senior marketing manager, explores the business needs, consumer expectations, and industry challenges driving digital innovation in healthcare, life sciences, and financial services.

Blogs from this Author

Amazon Winter Halo Band On Wrist 2 Sm

Amazon Just Did What?

IoT in healthcare just gained new wings. Yesterday, Amazon announced its new foray into the busy wearables sector. Dominated by the Apple Watch and Fitbit, the wearables market is estimated by Gartner to reach $52 billion this year – an impressive 27% increase from 2019. This growth coincides with slow-downs of in-person care delivery, brought […]

Recognized in Boston for Rapid COVID-19 Support

Digital transformation takes strategy, time, and intensive know-how. Now, pile on the dose of present day acceleration necessary in response to COVID-19. When digital transformation has to happen seemingly overnight, the challenge becomes all the more daunting for those trying to go it alone. The online tech community Built in Boston recently connected with Paul […]

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Loan and funding conduits empower healthcare, communities

Health insurance providers are moving swiftly as part of the COVID-19 solution From the beginning of the COVID-19 pandemic, health insurance providers have made decisive steps to help patients, support healthcare providers, and curb the spread of the virus. The need is significant, particularly as healthcare providers lose important revenue streams in order to prioritize […]

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Curated for You… Resource Tips for Trying Times [Healthcare Series]

In the recent weeks that we’ve delivered our series of resource tips for healthcare, we’ve received so many encouraging and inspiring stories of tenacity, passion, and drive from those working on the front line to care for and rehabilitate our communities. We thank you for all you are doing. Knowing your focus has been stretched […]

Patient Portal + PillPack Integration Uplifts Medication Adherence, Payor-Member Relationships

It’s well known that patients’ day-to-day behavior greatly impacts their health outcomes. Yet one of the most common, impactful interventions for better health – the consistent use of prescribed medications – is met with striking shortfalls. Progressive health insurance organizations recognize this gap coupled with member expectations for digital connectedness: interactions that simplify day-to-day tasks, […]

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Rapid Help for Healthcare Contact Centers Amid COVID-19 Demands

Across industries, contact centers struggle to maintain pace with concerns, questions, and urgent needs surrounding COVID-19. This reality holds especially true for healthcare payers and providers serving on the front lines, helping to save lives and communicate ever-evolving resources and instructions to the public. Contact centers are especially struggling in the following ways: Heavy call […]

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Medication Deliveries During the COVID-19 Pandemic

With 150 million Americans living with at least one chronic illness, ready access to medications – delivered on time and to the front door – has become all the more critical as communities grapple with COVID-19. In response to the pandemic, insurers are supporting members’ concerns by allowing them to increase their medication supply through […]

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