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Databricks Partner Champion Prasad Sogalad

Interview with Prasad Sogalad: Becoming a Databricks Partner Champion

The Databricks Partner Champion Program recognizes individuals who demonstrate technical mastery, thought leadership, and a commitment to advancing the data and AI ecosystem. We sat down with Perficient lead technical consultant Prasad Sogalad, recently named a Databricks Champion, to learn about his journey, insights, and advice for aspiring professionals. Q: What does it mean to […]

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A Tool For CDOs to Keep Their Cloud Secure: AWS GuardDuty Is the Saw and Perficient Is the Craftsman

In the rapidly expanding realm of cloud computing, Amazon Web Services (AWS) provides the infrastructure for countless businesses to operate and innovate. But with an ever-increasing amount of data, applications, and workloads on the cloud protecting this data poses significant security challenges. As a firm’s data, applications, and workloads migrate to the cloud, protecting them […]

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Financial Services Marketing New Mandate: Driving Revenue, Not Just Reach

The days of measuring marketing success by impressions and engagement are over, especially in financial services. Today, marketing leaders are being asked to do more than build brand awareness. They’re expected to drive top-line growth.  According to Adobe’s report, “State of Customer Experience in Financial Services in an AI-Driven World,” 90% of financial services marketing leaders say they’re now expected to directly contribute […]

Financial Services Marketing New Mandate

HCIC 2025 Takeaway: AI Is Not a Strategy

I was at the Healthcare Interactive Conference (HCIC) this past week. I like this conference because it retains a “learning” approach to sessions. By that I mean, keynotes and the conference breakout sessions address interesting topics and help inform you about what has been successful and how healthcare organizations address ongoing trends. It’s less about, […]

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Quick Introduction – Microsoft Copilot For Beginners

The Evolution of Microsoft Copilot Copilots journey starts from the time when Microsoft developed Cortana – a digital assistant to support Windows. But over time, AI has evolved and Microsoft began to adapt advanced features of AI, harnessing all the necessary features to be put on. Moreover, with the development of text summarization and Generative […]

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Driving Measurable Impact: Rochester Regional Health Earns Dual Industry Honors

Healthcare leaders face a critical mandate: deliver seamless, patient-centered experiences while boosting efficiency and measurable outcomes. Lasting transformation happens when strategy, data, technology, and experience converge—and Rochester Regional Health’s recent recognition proves what’s possible. We’re proud to share that our work with Rochester Regional Health earned two 2025 eHealthcare Leadership Awards and the Sitecore Digital […]

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The Human Pulse: Navigating Fraud Detection in the Digital Age with the Four Ps 

In speaking recently with my current co-worker Amanda Estiverne-Colas, who serves as Director and Head of Payments Practice at Perficient, Amanda shared with me statistics she had provided to her audience at the 2025 GULF AML Forum, an annual conference for anti-money laundering (AML) professionals in the financial services industry and government. The statistics, which I found both fascinating and scary, included:  Phishing attacks have surged by 4,151% just since ChatGPT’s […]

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From XM Cloud to SitecoreAI: A Developer’s Guide to the Platform Evolution

What developers need to know about the architectural changes that launched on November 10th Last week at Sitecore Symposium 2025 was one of those rare industry events that reminded me why this community is so special. I got to reconnect with former colleagues I hadn’t seen in years, finally meet current team members face-to-face who […]

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Use Cases on AWS AI Services

In today’s AI activated world, there are ample number of AI related tools that organizations can use to tackle diverse business challenges. In line with this, Amazon has it’s set of Amazon Web Services for AI and ML, to address the real-world needs. This blog provides details on AWS services, but by understanding this writeup […]

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Aligning Your Requirements with the Sitecore Ecosystem

In my previous blogs, I outlined key considerations for planning a Sitecore migration and shared strategies for executing it effectively. The next critical step is to understand how your business and technical requirements align with the broader Sitecore ecosystem. Before providing careful recommendations to a customer, it’s essential to map your goals—content management, personalization, multi-site […]

Trust In Financial Services

Trust Is the New Currency in Financial Services and Customers Are Setting the Terms

In financial services, trust has always been foundational. But today, it’s being redefined, not by brand reputation or policy language, but by how customers experience speed, control, and transparency in real time.  According to Adobe’s report, “State of Customer Experience in Financial Services in an AI-Driven World,” 96% of financial services executives say customers value […]

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Simplifying Redirect Management in Sitecore XM Cloud with Next.js and Vercel Edge Config

As organizations continue their journey toward composable and headless architectures, the way we manage even simple things like redirects evolves too. Redirects are essential for SEO and user experience, but managing them within a CMS often introduces unnecessary complexity. In this blog, I will share how we streamlined redirect management for a Sitecore XM Cloud […]

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