Perficient highlighted in a blog more than a month ago that the five federal financial institution agencies were seeking public comment to understand the public’s views on the use of AI by financial institutions in their provision of services to customers. Board of Governors of the Federal Reserve System (The Fed) Consumer Financial Protection Bureau […]
Generative AI
FDA Approves Marketing of AI/ML Device To Find Colon Cancer
The Impact of Colon Cancer According to the National Institutes of Health (NIH), colon cancer is the third-leading type of cancer death in the United States. Cancer in the colon usually starts from polyps or other precancerous growths in the rectum or the colon (large intestine). As part of a colorectal cancer screening and surveillance […]
Bank Regulators Seeking Comments on the Use of AI and ML in the Industry
Background: The five federal financial regulatory agencies are gathering insight on financial institutions’ use of artificial intelligence (AI) and machine learning (ML). The five federal agencies are: the Consumer Financial Protection Bureau (CFPB), the Federal Deposit Insurance Corporation (FDIC), the Federal Reserve Board (Fed), the National Credit Union Administration (NCUA) and the Office of the […]
Why Google’s SMITH Algorithm Is an Important Event for SEO – Here’s Why #262
Google has been investing heavily in machine learning and its language processing capabilities for quite some time to help improve overall user experience and satisfaction. In this episode of the award-winning Here’s Why digital marketing video series, Jessica Peck, Senior Analytics Consultant at CVS, joins Eric to discuss what Google’s SMITH algorithm is and why it […]
Overview of FDA’s AI/ML-Based Software as a Medical Device Action Plan
In a landmark effort to both guide and spur artificial intelligence (AI) and machine learning (ML) development in the medical field, the US Food and Drug Administration (FDA) has released an Artificial Intelligence/Machine Learning (AI/ML)-Based Software as a Medical Device (SaMD) Action Plan. Background The plan was created by the FDA’s Digital Health Center of […]
Patterns of Customer Experience
This is the first in a series of posts around patterns in customer experience as it pertains to omnichannel customer service. Background My wife and I are currently in the midst of a move to a smaller house that is more accessible. We are starting with a somewhat open slate and using an architect to […]
4 Ways Chatbots Can Improve the Car Buying and Ownership Experience
The use of chatbots is exploding across almost every consumer vertical. When done correctly, chatbots increase efficiency while also delivering better customer experiences. Even though nearly 70% of consumers prefer to use chatbots, many automotive companies aren’t yet embracing this technology. While there are OEM-to-dealer complexities to consider, this AI advancement can help solve challenges […]
Why GPT-3 Is an Important Development in AI – Here’s Why #258
Many topics around Artificial Intelligence have been discussed for quite some time. What if there was an AI machine that could help us write content, summarize content, or draft emails? Wouldn’t you want to use it? In this episode of the award-winning Here’s Why digital marketing video series, Eric Enge talks about GPT-3, one of the […]
Legacy Healthcare CRM: Understanding Why It Needs to be Different
Given the unique challenges of healthcare, deciding what you do or do not need in your CRM can have profound ramifications on future capabilities. My previous blog pointed out that the Legacy CRM systems that have been a mainstay in healthcare for decades are quite different from the Enterprise platforms that have become the norm. Today, healthcare marketing […]
AI Forecasting just added to IBM Planning Analytics (TM1)
IBM Planning Analytics Workspace Release 2.0.58 news What’s new IBM has released Planning Analytics AI forecasting. This has been a long-awaited feature, as Cognos Analytics has including several aspects of Artificial Intelligence for some time. The new feature can take a time-related set of data and choose from a number of forecasting methods to find […]
Introduction to AI-Powered “Live Search” for Magento
Consumers are increasingly moving to mobile commerce for their shopping needs, but how many are completing their orders? I attended the Adobe webinar “AI-Powered ‘Live Search’ for Magento + Early Adopter Program” and found that shoppers struggle with completing mobile purchases due to search inconsistencies. Magento is working to remedy this with Live Search built […]
[Watch] Using AI & Automation to Enhance Adverse Event Case Processing
Recently, Christine Livingston, Chief Strategist, Artificial Intelligence, Kari Blaho-Owens, Ph.D. Director, Safety and Pharmacovigilance, and Prabha Ranganathan, Director, Clinical Data Warehousing and Analytics, hosted a webinar with Bio-IT World that discussed how to leverage AI and automation to improve case processing. The implementation of such cutting-edge technology results in fewer manual processes, streamlines workflows, and increases consistency. It has the potential to transform your […]