Leverage Graphics to Showcase Your Digital Brand In our media-first world, enhancing your content with visuals is critical in connecting with your audience. Using visual media, like graphics, gifs, and infographics help publicize your brand, grow your online following, and even influence whether or not you make the sale. However, with a myriad of creative […]
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Driving Contact Center Innovation in Uncertain Times
Times of upheaval like this bring constant challenges that often have to be dealt with in a timely fashion. It’s also a great time to think about innovation. You probably see the pain points for both your contact center and your customers more clearly than ever. You can find plenty of blogs and articles discussing […]
An Opportunity to Get Your Clinical One Questions Answered
Through our upcoming fireside chat with Perficient’s Mike Grossman, GM, Life Sciences, and Oracle’s Jim Streeter, Global VP, Life Sciences Product Strategy, we are really aiming to clarify some fundamental questions relating to Oracle’s Clinical One and what this platform approach could mean for our clients. They are going to get right back to the basics of why it is beneficial to invest […]
Supercharged Data for Utility Companies with Oracle Analytics & EPM
Utility companies have had a hard summer in 2020! Blackouts and brownouts caused by fires in the West, and Storms on the East Coast and in the Gulf have filled the news. It has been written in Utility industry publications that there is an enormous opportunity to marry Operational Technology and key Finance systems and […]
Amazon Just Did What?
IoT in healthcare just gained new wings. Yesterday, Amazon announced its new foray into the busy wearables sector. Dominated by the Apple Watch and Fitbit, the wearables market is estimated by Gartner to reach $52 billion this year – an impressive 27% increase from 2019. This growth coincides with slow-downs of in-person care delivery, brought […]
Collaboration at its Finest at C-Level @ A Mile High During COVID-19
C-Level @ A Mile High is an annual event, hosted by the Colorado Technology Association (CTA), where C-levels from many of Colorado’s largest technology companies donate their time to support charities and advocacy groups aimed at including more female and under-represented minority students for computer science-related studies and careers. Usually hosted at the Denver Broncos […]
How to Differentiate Your B2B Products During COVID-19
COVID-19 has completely changed the way B2B businesses sell products to customers. Traditionally a buyer would experience the product and its features first-hand, determine if the product will meet expectations, and make purchases in an office setting. Unfortunately, the ability to safely go through that process is not an option during these unprecedented times. Businesses […]
How to Use AI and NLG to Write Marketing Content
Back in early 2019, I became interested in how I could use Artificial Intelligence (AI), Machine Learning (ML), and Natural Language Generation (NLG) to write content for my blog posts. The idea was elementary: come up with a story idea and let an AI tool write the content! I didn’t want to create a tool […]
[Webinar Recording] The Secret to Acquiring and Retaining Customers in Financial Services
Recently, Perficient’s Scott Albahary, Chief Strategist of Financial Services, and Arvind Murali, Chief Strategist of Data Governance, presented a webinar that discussed what it takes for banks and insurance companies to acquire and retain customers. The key, they say, is to create a 360-degree view of customers. Without a holistic view, a company can never […]
Filling The Gap in Strategy: Insights
I introduced filling the gap in strategy in my last blog post and want to dive in deeper on one element. Many times, people want to start with Vision or a similar exercise. The idea being that if there is a gap in your strategy then the obvious next step is to discuss your vision […]
Jumpstart Your Platform Selection and Avoid Lengthy RFP
Let’s say it has been ten years since you last implemented your self-service customer portal and it’s starting to show its age. A lot has changed in the portal space since that time and you want to consider a new platform to support your ongoing digital transformation efforts. As you start to research what’s available […]
New Sitecore 10 New Features, Widely Available
For those of you who weren’t aware, Sitecore 10 has made it into the community as of last week which makes this a great time to start learning about it on our blog. For inspiration, here are some new things that Sitecore 10 brings to the table: Container support Headless development with ASP.NET Core Sitecore CLI […]