Healthcare

In this blog series, we explore experience design for the patient and member journey. Strategy to Improve Digital Experiences in Healthcare Dissect the Experience From the Patient or Member Perspective In a previous blog, we explored how to better understand the people you serve. Once you have identified your subjects, you can role-play in context-specific […]

In this blog series, we explore experience design for the patient and member journey. Strategy to Improve Digital Experiences in Healthcare Healthcare Journeys: Understand Barriers, Disconnects, and Alternate Paths The fundamental place to begin is with a deep and empathic understanding of your audience, their journeys, emotional context, and the specific and logical paths they […]

We search for health information in times of heightened emotions: fear, stress, frustration, dread—and even, at times, excitement and anticipation. Irrespective of emotional state, when consumers encounter a healthcare organization’s website, they are not asking to be marketed to, nor are they asking for an accurate representation of  departmental structure—they are asking for your help. […]

FHIR! FHIR! FHIR! FHIR (Fast Healthcare Interoperability Resources) Specification is a standard published by HL7 for exchanging healthcare information electronically. And it’s a hot topic for payers and providers. As patients and members move around the healthcare ecosystem, their electronic health records must be available, discoverable, and understandable. Simply put, consumers expect this experience. Further, […]

Healthcare payers and providers aim toward a common pinnacle goal: to promote better health outcomes. The steps toward this achievement require efficiency and insights. In this blog, I explore how intelligent automation (or IA) and advanced analytics intersect to support healthcare’s aims. Triple Aim? Quadruple Aim? First, a brief history lesson. In 2007, the Institute […]

A healthcare experience upgrade – that’s the quest of so many healthcare organizations. Consumers expect better healthcare experiences. Government has even mandated it. And, below the surface, data serves as important connective tissue powering seamless, connected experiences for patients, members, and their care ecosystems. Interoperability helps unlock data’s greater potential — healthcare innovation, more meaningful care […]

A big challenge that hospitals and health systems face revolves around patients being discharged, then re-admitted in short order after they arrive home. This is problematic for a few reasons. Most obviously, patient health and wellness are always a top priority for hospitals and health systems, so when a patient is discharged and they have […]

CMS interoperability rules generated quite the commotion in healthcare this past year.  But when you think about it, these mandates are pushing us closer toward the consumer-centric goals that healthcare organizations already aim to prioritize. Interoperability Mandates Mirror Business Needs Rules and Regulations. Regulations like the CMS Final Rule mandate that health care organizations make […]

Chandra Craven helps healthcare organizations find their power by channeling the voice of the customer. I connected with her to learn more about the passion she brings to her role as a Senior Digital Healthcare Strategist. Along the way, I learned that she flexes some serious, professional cosplay skills in her spare time – in […]

Kurt Highducheck joined us in 2019 and quickly made his mark by impacting client and team success. I sat down with him to explore what keeps him energized in his role at Perficient. It’s great to chat with you, Kurt. Thank you for joining me. Can you tell me a bit about your role as […]

On June 22nd, 2021, Perficient’s Director of Healthcare Strategy David Allen joined forces with Susan Collins, Twilio’s Global Head of Healthcare Services, to discuss what they are seeing in the Healthcare and Life Sciences industry, how customer engagement solutions are being utilized to new extents, and what the future holds for digital health as a […]

The healthcare scene, along with many other major industries, is being transformed by artificial intelligence, so much so that AI is actually redefining the entire medical field and all its functions. Across multiple industries, AI is getting highly sophisticated and accurate at doing what humans do, and it’s easily becoming a game-changer when it comes to doing things more efficiently […]