Posts Tagged ‘customer experience’

An eMarketer article reported that “US B2B Digital Healthcare Ad Spend will grow by 41.2% in 2020 to reach $848.1 million. That is the highest growth rate out of all the sectors for which we track B2B digital ad spending.” Now, I can’t say I’m surprised by this statistic. As eMarketer accurately points out, not […]

The goal of each business is to meet and exceed customer expectations by accurately fulfilling orders even when against extreme demand. Many organizations choose to fulfill with at least one manual rules-based approach based on factors like proximity. While this may seem like an ideal solution, there are automated supply chain methods companies can implement […]

We have been talking about digital transformation for over 10 years, and the financial industry has been leading the change, albeit at its own pace. This year COVID-19 has been a major disrupter, immutably altering the traditional brick and mortar channel. Financial institutions must begin now to prepare a solid 2-year plan to manage this […]

Prepare yourself for this incredible news! We are excited to announce our W3 Gold Winner Award and Gold Winner MUSE Creative Award for DTE Interactive Virtual Home. This microsite educates consumers on how to save energy for their homes on a completely new level. The W3 Awards is a major web competition judged by the Academy […]

Hub is a logical/physical space where everyone comes searches content, deciphers information, looks for viable information, lineage etc. Microsoft is enabling a similar concept in Teams. Teams is where we all have begun to collaborate via virtual meetings, notes, lists, apps etc. The future vision and big picture is to treat Teams as a single […]

It’s been well-publicized that the major shipping carriers will be overloaded and overwhelmed this holiday season, with existing delays getting worse.  The end result will be unhappy customers likely looking to brands to make appeasements.  Pre-pandemic, customers hesitated to place orders if 2-day shipping wasn’t an option. While customer patience around shipping has increased a […]

There are many important aspects to consider when looking at re-platforming or re-vamping your commerce storefront. One of these aspects that almost always comes into play is user experience, and for good reason. At a high level, we ecommerce professionals know the importance of keeping the look and feel of a site fresh – but […]

Web Push Notifications are supported by all modern desktop browsers and Android mobile devices. With better view and click through rates and less regulatory hurdles then email, they have become a popular channel for digital marketers trying to reach their audiences. A brief introduction to Web Push Notifications To leverage Web Push Notifications, you need […]

Perficient takes pride in the work we do as we partner with clients to create exceptional experiences for their end customers and internal teams. We love to use our CX strategy, design, and development expertise to help companies achieve their goals and engage with their customers. Earning outside recognition for the work we do is […]

It’s funny how changing one term in a phrase can make us think so differently about something. On a recent panel discussion with Digital Commerce 360, I spoke about this exact paradigm change as it relates to the world of commerce. Product detail pages (PDP) have long been something that we in the commerce space […]

Since 1991, when the first website was introduced, websites have evolved from being purely content driven to becoming increasingly focused on their visual experience. While there is no argument that having a clean, cool, professional-looking, website is important it isn’t everything, especially when it comes to Accessibility. There is a popular misconception that implementing accessible […]

Customer experience leaders continue to look for ways to improve their customer experience technologies. These leaders understand that as expectations evolve, competitors try to jump ahead, and other companies invent new capabilities, they must also evolve their capabilities. Assessing your technology stack with respect to customer experience is essential to making sure your technology is […]