Digital Transformation

The Cost of Disconnected Sales and Marketing Processes In many organizations, there’s palpable friction between marketing and sales teams. Should marketing be responsible for MQLs, meetings, pipeline—or all three? Why aren’t sales converting and closing enough deals? Too often, what happens between these teams is messy, manual, and misaligned. Leads fall through the cracks, handoffs […]

Digital transformation in insurance isn’t slowing down. But here’s the good news: agents aren’t being replaced by technology. They’re being empowered by it. Agents are more essential than ever in delivering value. For insurance leaders making strategic digital investments, the opportunity lies in enabling agents to deliver personalized, efficient, and human-centered experiences at scale. Drawing […]

In the age of technological advancements happening almost every minute, upgrading a business is essential to survive competition, offering a customer experience beyond expectations while deploying fewer resources to derive value from any process or business. Platform upgrades, software upgrades, security upgrades, architectural enhancements, and so on are required to ensure stability, agility, and efficiency. […]

With the advancement of technology, machine learning and AI capabilities in the customer care space, customer expectations are evolving faster than ever before. Customers expect smoother, context-aware, personalized, and generally more effective and faster experiences across channels when contacting a support center.  This calls for a need to revisit and redefine the success metrics for […]

I have been writing about the Redwood Experience with Supply Chain Management, especially with the Inventory Management. Oracle has gone all-in with Redwood Experience in Inventory Management in 25B. The 25 Inventory Management readiness documentation lists all new features and how to use them, so I will not repeat this greatly written document: https://docs.oracle.com/en/cloud/saas/readiness/scm/25b/inv25b/index.html For […]

Oracle has delivered many features in Redwood Experience as of 25A. The purpose of this blog is to give a taste of a few Redwood pages and provide a recommendation to migrate to Redwood Experience on select pages to ease the transition and adoption. The pages I’ll cover in this blog are: Item Quantities (Manage […]

In today’s hyper-connected world, the Internet of Things (IoT) is transforming industries, from smart manufacturing to intelligent healthcare. However, the real potential of IoT is to connect continuously with enterprise systems, providing real-time insights and automating. This is where MuleSoft’s Anypoint Platform comes in, a disturbance in integrating IoT units and API to create an […]

We are thrilled to announce that Perficient has been recognized in Forrester’s recent report, “The Connected Product Engineering Services Landscape, Q2 2025.” Forrester defines connected product engineering services providers as:   “Firms that conceive, design, develop, launch, and scale new connected (or embodied) products that combine a physical product with digital applications to directly deliver new […]

Healthcare organizations (HCOs) face mounting pressure to boost operational efficiency, improve health and wellness, and enhance experiences. To drive these outcomes, leaders are aligning enterprise and business goals with digital investments that intelligently automate processes and optimize the health journey.  Clinical intelligence plays a pivotal role in this transformation. It unlocks advanced data-driven insights that […]

As technology continues to advance, patients and care teams expect to seamlessly engage with tools that support better health and accelerate progress. These developments demand the rapid, secure, scalable, and compliant sharing of data.  By aligning enterprise and business goals with digital technology, healthcare organizations (HCOs) can activate strategies for transformative outcomes and improve experiences […]

From Exploration to Integration When the co-founder and “Senior Maverick” at Wired magazine, Kevin Kelly, speaks, you listen. In our latest episode of What If? So What? Jim Hertzfeld sits down with Kevin Kelly, the Co-Founder of Wired magazine and one of the most respected observers of the digital age. Their conversation spans AI, organizational […]

Data Summit 2025 is just around the corner, and we’re excited to connect, learn, and share ideas with fellow leaders in the data and AI space. As the pace of innovation accelerates, events like this offer a unique opportunity to engage with peers, discover groundbreaking solutions, and discuss the future of data-driven transformation.  We caught […]