Digital Transformation

Perspectives on Transforming the Customer Experience Throughout the Connected Enterprise

Digital Transformation
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Key Takeaways from “A Middleware Conversation with Perficient and Red Hat”

Recently, Perficient and Red Hat presented a great discussion surrounding middleware and the importance of modernization. The discussion was led by Perficient’s Red Hat Practice Director Charles Mahoney, and three experts from Red Hat: Chief Architect and Strategist, E.G. Nadhan; Director of Business Development and Hybrid Cloud, Jason Milliron; and Senior Manager of Application Development […]

Consumer Empathy – The Missing Piece in Creating Excellent Insurance Purchasing Journeys

As we’re slowly climbing out of the pandemic, the insurance industry has a fresh opportunity to begin to reinvent itself to align with the changing values of society and leverage the power of data and technology to do more than just deliver innovations in products, underwriting, and operational efficiencies. Carriers can reorient the foundational principles […]

Digital Process Automation

Document Divergence

I love alliteration. Now that I got that out of the way, I’m using divergence to mean separation, and we’re all having difficulty separating from the concept of the 8 1/2 X 11 piece of paper – physical or virtual. Like the popular movies about a post-apocalyptical world, there is a post-document world of tomorrow. What […]

Shifting the Perspective – The Side of Commerce That Never Gets Talked About

When we speak about commerce, specifically ecommerce, we typically think about a situation where a customer needs a product. They navigate to Google or their favorite site to find this product, add it to their cart, and checkout. While this is the traditional model for ecommerce, there’s another side of digital commerce that doesn’t get much […]

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Perficient Listed in Forrester Now Tech: Global Digital Experience Services, Q4 2021

Delivering great digital experiences for your customers has never been more important. And as digital engagement becomes increasingly omnipresent – involving multiple touchpoints across offline and online channels – it’s also never been harder to achieve. Choosing the right partner to combine creativity and implementation to illuminate and differentiate your experiences is key to success. […]

Commerce Expert Quoted in Fluent Commerce Drop Ship Vendor White Paper

We’re excited to present 5 Questions to Ask when Evaluating a Drop Ship Vendor, a white paper written in collaboration with our partner, Fluent Commerce and Perficient’s Directors of Commerce, Devanshu Sood, and Steve Gatto. Sood provided a key piece of advice to organizations looking to incorporate a DSV into their strategy, “The first step […]

Mother With Baby Working At Home

4 Direct-to-Consumer Ecommerce Strategies To Drive Sales and Loyalty in Pharma and Med Device

Today’s customers and patients crave and expect both personalized and convenient shopping experiences. And when given those experiences, consumers tend to buy and be more loyal because there’s less friction in the buying journey. It’s a recipe for direct-to-consumer (DTC) business models to thrive… “Seven in 10 (69%) of Americans made at least one purchase […]

Birds Eye View Of Business

Declutter (Content) Before You Move

Earlier this year, my wife and I moved into a new home here in Charlotte. Before we moved, we made a concerted effort to spend time cleaning out and decluttering things that we had accumulated over the years but no longer wanted or needed to keep.  Having moved several times as an adult, I can’t […]

Signal 2021 keynote

Signal 2021 Day 1: Twilio Engage, Intelligence for Voice, Flex One and more

As expected, there was no shortage of announcements on the first day of Signal, mostly during the keynote. We’ll be able to dig deeper into the details on some of these in breakout sessions, but there is certainly some interesting stuff to talk about. Twilio Engage represents the first over-arching consolidation of services into a […]

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Associate a hub site to another hub site in SharePoint Online

Last month, Microsoft launched a new feature: associate a hub site to another hub site. This functionality will add the ability to associate a SharePoint hub site to another hub site to expand search results across multiple hubs in your organization. This will enable users to discover relevant content when searching on any sites related […]

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5 Key Takeaways From Our “Optimization Strategies To Improve Collections” Webinar

Financial institutions must prioritize instilling empathy when interacting with their clients. It’s more critical now than ever because of the economic hardships many are facing due to COVID’s impact. In our latest webinar, “Optimization Strategies to Improve Collections,” Scott Albahary, Perficient’s financial services chief strategist, and Byron Gifford, Perficient’s collection transformations lead, shared tangible solutions […]

Business People Using Pen,tablet,notebook Are Planning A Marketing Plan To Improve The Quality Of Their Sales In The Future.

Divorcing Virtual Paper

I wanted to expand a little on one of the core themes of a perspective I just published, Demise of the Document, the idea of Virtual Paper. It’s a concept that haunts me even as I’m drafting this post using Microsoft Word… A colleague did point out to me the irony of a think-piece titled […]

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