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B2B Commerce Strategy

B2B Commerce Strategy: 5 Ways Product Owner Drives Success

In the rapidly evolving landscape of B2B commerce, achieving success hinges on strategic prowess. As a Product Owner of one or more platforms in your company’s commerce ecosystem, your role in shaping the vision and effectively managing assumptions during projects or ongoing support is paramount. This guide will delve into the strategies to excel in […]

PIM Data Analytics

3 PIM Analytics Tools to Drive More Sales

Importance of Product Data in Driving Sales When you don’t have a storefront and a salesperson to do the talking, your product content has to be rich. So, your task is to reduce the uncertainty as much as possible. Remember, customers won’t always buy the better product; they prefer the product they better understand and […]

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IBM Sterling OMS Order Hub Installation (On Premises)

Introducing Order Hub: Complete Fulfillment Network Management Solution Order Hub, part of the IBM® Sterling Order Management System, is the ultimate tool for fulfillment and order management professionals. With its intuitive interface, contextual data, and key performance metrics, Order Hub empowers users to seamlessly translate business goals into actionable steps within their fulfillment network. Monitoring […]

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Aligning Order Experience with Human Behavior: A Recipe for Sustained Consumer Loyalty

Technology is at a critical juncture with the advent of Gen AI and Quantum. This has enabled companies to chart a strategy to map human behavioral patterns during the buying process. These behavioral traits do not stop with buying but also carry to fulfillment, delivery, and reverse logistics. Understanding this impacts a consumer’s post-purchase journey and […]

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New Perficient Research Reveals Mid-Market Priorities for Order Management Selection

We surveyed mid-market B2B professionals to learn more about their priorities when selecting an order management system (OMS). The study results shed light on where decision makers focus when approving potential investments, as well as revealed misconceptions about the key drivers of costs related to order management platform selection. TCO Tops the List The study […]

Data Cloud And Ai Salesforce

Transform Your Business: 5 Steps to Creating an AI Enterprise with Salesforce

In today’s fast-paced digital landscape, leveraging artificial intelligence (AI) is no longer a luxury but a necessity for enterprises aiming to stay ahead of the competition. Salesforce, a leader in customer relationship management (CRM), offers a suite of AI-powered tools designed to transform businesses into AI enterprises.   This transformation was a key theme at […]


Crafting a Secure User Login Page with Next.js and Optimizely Commerce API: A Step-by-Step Guide

In this blog, let’s dive into creating a secure user login page with Next.js and integrating it with Optimizely’s Commerce APIs. Here are the steps you can follow: Setting Up Optimizely Configured Commerce Project: First, ensure you have an Optimizely Configured Commerce project running on your local machine with the necessary APIs. The hosted Optimizely […]

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Perficient to Host Workshop at B2B Connect

From June 10-12, B2B Connect will be in San Diego, and Perficient will be hosting a workshop entitled “How to Prioritize Your Direct-to-Consumer Capabilities: What Should I Do Now vs. Next?” This workshop will discuss how the direct-to-consumer (D2C) business model continues to gain momentum, with new brands and established players continually entering the market; […]

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Promising Facts about IBM Sterling Intelligent Promising

In today’s world, every retailer’s biggest challenge is to ensure the shopper’s loyalty, and retailers are constantly dealing with this. Retailers need an intelligent and efficient supply chain to deliver the product. Retailers who operate the order fulfillment without synced-up end-to-end order promising, risk losing shoppers, increased costs, and falling behind competitors who can meet […]

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Building an Airtight Business Case for Order Management Optimization

Your order management system sits at the critical intersection of customer experience and operational efficiency. But when it comes to justifying an investment in a new platform, you can’t rely on vague promises of improved service levels alone.  Our recent research study revealed that C-suite decision makers prioritize cold, hard financial metrics when evaluating order […]

Call Center

Turn Your Contact Center Into a Revenue Center

Where’s my order? What’s my tracking number? How do I order spare parts? When will the service technician arrive? These are all common questions lobbed into customer service centers. Your contact center is a living knowledge base where your agents not only cover common questions, but also provide expert-level answers to the complex questions your […]

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SFCC: The Orchestrator for Your B2C Lead-to-Loyalty Journey

In the competitive world of B2C commerce, fostering customer loyalty is paramount. Salesforce Commerce Cloud (SFCC) provides a robust platform that goes beyond transactions, offering a powerful toolset to orchestrate the entire lead-to-loyalty journey. Here’s how SFCC empowers businesses to build lasting customer relationships: Targeted Acquisition Strategies: From the moment a customer lands on your […]

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