In this series, Eric Enge and Duane Forrester, VP of Industry Insights at Yext, have demonstrated why and how user intent impacts search. So, what should you do to ensure success? How and what should you prioritize? Eric and Duane walk through how to identify if you’re providing a great customer and user experience today […]
Strategy and Transformation
Perficient Releases Exciting Product Information Management (PIM) News
Our product information management (PIM) experts at Perficient are dedicated to enhancing your commerce strategy by leveraging your data to produce quality product content for your users. To continuously deliver on this promise, we’re excited to announce not one, but two resources to assist your PIM strategy, our State of Product Information Analysis Assessment, and […]
Purpose-Driven Planning #1 – Effectively Organize Your Day For Maximum Productivity And Fulfillment
“Every minute in planning saves 10 minutes in execution.” Brian Tracy Before applying this principle, I learned from Brian Tracy, I was always rushing it. I developed a workaholic mentality which was not doing me any good, and thus I didn’t take any time for planning; I only wrote down fast what I should do […]
Master Data Management is not Strategy – How to win with a Customer Data Platform
Customer data platforms are more then Master Data Management solutions. They provide critical business value in today’s digital-first world.
The Importance of Endless Aisles within Your Digital Shelf and Retail Strategy
This past year has completely changed the way consumers shop for products. One of the most popular buying habits is engaging in other is online shopping, which has increased by 44% just in the last year due to COVID-19. Forty-five percent of consumers used home delivery this year and over 90% utilized buy online, pick-up […]
[Podcast] What If Execution Really is Strategy?
Jim and Kim are back for Season 2 of the What If? So What? podcast! In this episode they share exciting things coming up in Season 2, and discuss how strategy and execution are often misunderstood in digital and explain how to bring them together to move faster. Listen Now Subscribe Where You Listen Apple | Spotify | Amazon | Google | Stitcher Meet the Hosts Jim […]
Swagger(OpenAPI specification)
Introduction Swagger/OpenAPI specification are the best for design, document and managing Restful API’s. Since MuleSoft joined the OpenAPI Initiative of the Linux Foundation, MuleSoft’s Anypoint Platform explicitly supports Swagger/OAS for describing APIs. MuleSoft Design Center supports importing an OAS 3.0 specification in JSON or ZIP format from the file system. And we can import an […]
The Importance of PIM in Digital Commerce
Commerce is constantly evolving, and after the unprecedented COVID-19 crisis, B2B manufacturers are looking for ways to differentiate from the competition and reach customers with a unique competitive advantage. Manufacturers have started to look within their own organizations to determine what opportunities are available to enhance the customer experience and successfully drive business, and many […]
Why Comprehensive Answers to User Questions Are Important – Here’s Why #268
The world of search is massively complex, making it tempting to create content for your website that addresses high-volume topics only. But, that won’t help your users or your ranking. Duane Forrester, VP of Industry Insights at Yext, joins Eric Enge to discuss why you need to provide comprehensive answers to your users’ specific, detailed, […]
Top 6 Outcomes of a Successful Return-to-Office Program
Lately, I hear and read multiple news reports online and in my newsfeed about the challenges and decisions leaders and employees face about the pending “return-to-office.” What is your situation, and what is your level of readiness? Is your organization prepared for people to return to the office? Do you receive consistent messages from your […]
inRiver’s AI Improves Product Content Performance, Supports Digital Shelf, and Drives Sales
Once again inRiver is changing the product information management (PIM) platform landscape! Known for having one of the best user interfaces (UI), inRiver PIM helps product managers and merchandisers to enrich product data so that they can sell more products effectively via multiple channels. What’s New with inRiver? The short answer to this is “a […]
The Journey to Seamless, Consistent Virtual Health Experiences [On-Demand Webinar]
The proliferation of virtual health is crowding an already-busy patient and member journey with new options. By smoothing and optimizing the growing array of digital touchpoints, you can truly differentiate your brand and forge better care experiences. In a recent webinar, healthcare technology and experience experts David Allen and Tara Becker discussed ways to seamlessly […]