Strategy and Transformation

When buying online in today’s world, we often think of a quick and simple process. However, the B2B purchasing process can be more complex, especially when clients purchase from various suppliers and familiarize themselves with each vendor-purchasing platform, or for sellers who are accommodating requests from various buyers. These touchpoints and roadblocks make the commerce […]

Retrospectives, when run effectively, are an invaluable tool for an agile team. However, these meetings can get stale and tiring if you have one every ten days or if you’re on the same project for multiple years. Keeping your team engaged is key for gathering feedback that you can use to improve moving forward. Here […]

During my 8 years of implementing Oracle Cloud HCM, I have found that many of my clients have shared a similar problem as they approached Go-Live. Months of work go into designing and tweaking so by the time the project ends, my clients are often subject matter experts. The issue they all face is sharing […]

Xray is the leading Quality Assurance and Test Management Jira plugin, which helps companies in effective and efficient testing. It is the best test management tool that covers the entire testing life cycle: test planning, test specification, test organization, test execution and test reporting. Before diving deep into Xray, we will first see Test Management […]

Marketing Automation: Top 8 Use Cases in Marketing that will Lift your Business to New Heights  The keywords that catch business leaders’ attention in the fast-moving world are Artificial Intelligence (AI) and Robotic Process Automation (RPA). According to Forrester, “The RPA market will grow to $22 billion by 2025”.   Research carried out by Gartner finds […]

It’s always exciting to open a pack of Starburst and see a few pinks and reds in a row. Pinks and reds are so renowned they can be purchased in stand-alone bags! But what about the yellows? There have been statistical studies done to prove yellow ranks last among the classic flavors, which may cause […]

Why Migrating to Google Analytics 4 (GA4) Should be a Priority “Often, when you think you’re at the end of something, you’re at the beginning of something else.”​ Fred Rogers  There has already been a lot of buzz and panic around Google Analytics 4, but we’d like to offer you the highlights of what this […]

Turn Your Visitors into Paying Customers and Boost Your Sales! Businesses LOVE to generate inbound traffic. They run ads, deploy SEO, send out emails, blast on social media, and use paid advertising to drive traffic to bring MORE visitors!  However, when starting an ecommerce business, many business owners overlook conversion rate optimization, which is not […]

More and more with tech Project Managers, we’re seeing a multi-discipline approach to the role, ditching the “old ways” of project management in favor of agility and adding extra value to the team. One of these approaches is to be an analytical Project Manager, incorporating tactics from the typical Business Analyst role into day-to-day facilitation […]

The Road to Managing Corporate Innovation I started out at an ad agency in southern Indiana in 2002. Our clients were interested in technology and our agency helped them find their way. At the same time, I was building the web development and digital strategy team within the agency. We began doing things intentionally with […]

“Patient experience” has become a buzzword in healthcare circles over the past few years. In fact, a quick Google search brings up over 40 million results so it’s safe to say it’s a major focus for the industry. But what about caregivers — those folks who are caring for sick children, partners, friends, and family […]

I like to look at projects as if they are puzzles. All the pieces are established, but as a project manager, you must figure out the most appropriate and logical sequence to complete the bigger picture. An Iteration Plan is a helpful tool that can help to organize and visualize the sequence of work. In […]