Customer Experience + Design

As of March 29th, Microsoft made the decision to publish new VM’s which archived a bunch of Az, Azure, and AzureRM modules. The side effect of this was that when any of the deployment API scripts were run in Azure DevOps, it would throw an error. ‘Azure.Storage’ version 4.4.0 or greater is required. At C:\Users\VssAdministrator\Documents\WindowsPowerShell\Modules\EpiCloud\0.13.15\EpiCloud.psm1:189 […]

As of Update 357, Optimizely (EpiServer) released Direct Deploy into their Deployment API, Episerver.PaaS.EpiCloud. This update changes a couple of my scripts to allow major speed improvements when deploying into the integration environment. In this post, we will go through the following: How does the current deployment to Integration work? Why Direct Deploy? Why does […]

Alex Harris, Conversion Optimization Director at Perficient, was recognized as one of 82 A/B testing influencers that you need to know in 2021 by Kameleoon! As the Conversion Optimization Director at Perficient, Alex has worked with dozens of enterprise B2C and B2B companies to increase sales and leads. His team runs hundreds of A/B tests each […]

There are essentially two types of cash flow statements – Direct and Indirect. In the indirect method, Cash flow is derived from Net Income plus changes in balance sheet accounts that are categorized as Operating Cash flow account, Investing account and Financing accounts. In the direct method only true cash activities are accounted for whereas […]

Episerver’s Personalization feature provides a way for content authors and marketers to provide personalized experiences on their website. Visitors can be assigned to groups through the use of special criteria, and marketers can deliver targeted content to users based on their visitor group. It’s a great feature that invites marketers and authors to deliver unique […]

A New Solution for the Contact Center Pre-integrated with Amazon Connect, Powered by Salesforce Service Cloud Voice seamlessly enhances your Salesforce Service Cloud investment with telephony. By bringing together voice communications, digital channels, and CRM data, you equip your agents with smart and streamlined service to provide your customers with a great phone experience from […]

The W3C organization developed four core principles to help designers and developers ensure websites, mobile apps, and all interactive media would be perceivable, operable, understandable, and robust (POUR) to as many digital users as possible. These four principles are as relevant today as they were when Tim Berners-Lee founded the W3C in 1994. In an […]

A scenario: your experience, virtual health, and marketing leaders have shaped creative and compelling ideas to personalize interactions with healthcare consumers. Of course, execution drives those inspirations to fruition, and any type of communication connected to patient data requires a new set of considerations. Realistically, you’ll employ the expertise of development teams as you move […]

Technical Marketers running personalization campaigns need content. Images, pull quotes, slugs, call-to-actions, short and long form videos, infographics, and polls all may be needed when building relevant and engaging experiences. However, tracking down content that is useful, relevant, and the right size and shape is difficult. More difficult is finding the right content for the […]

Do you define the architecture before you begin the product development and iterate them over while developing the product ?. If the answer is yes, you are on the right track to building the product right. The art of building architecture does not just refer to how the system connects. It’s also about ‘Why’ we […]

“POUR” has become mainstream lingo for the four main principles (Perceivable, Operable, Understand, and Robust) of web accessibility. These four essential guidelines created by the W3C organization are the “how-to” guide for digital teams of strategists, designers, developers, SEO, and content specialists to create accessible experiences. These guidelines were created so that digital consumers using […]

This is the fifth in a series of blog posts sharing the results of our study on the business value of experience design. Read the last post here. In this post, we explore the value of innovation: Bringing diverse and fresh ideas and perspectives to help the organization think differently, differentiate and future-proof its investments. […]