What’s the state of your healthcare organization’s content right now? How do you know? Each piece of your content tells readers a story about your healthcare organization (HCO). And if you’re not regularly taking stock of your content through a content audit, those old webpages, blog articles and other items may be telling a story […]
Industries
Healthcare Decision-Making: Content Types for Each Stage of the Process
In the healthcare and life sciences space, good content strategy and content creation are rooted in scientific principles. We base our work on key tenets of behavioral science and psychosociology. One of the most important of these that forms a foundation of our work on healthcare personas and journey mapping is the Transtheoretical Model, which […]
IBM Sterling OMS Order Hub Installation (On Premises)
Introducing Order Hub: Complete Fulfillment Network Management Solution Order Hub, part of the IBM® Sterling Order Management System, is the ultimate tool for fulfillment and order management professionals. With its intuitive interface, contextual data, and key performance metrics, Order Hub empowers users to seamlessly translate business goals into actionable steps within their fulfillment network. Monitoring […]
Perficient Recognized in Forrester’s The Customer Experience Strategy Consulting Services Landscape
In today’s competitive climate, an exceptional customer experience (CX) is no longer a luxury, but rather an essential pillar of business success. Providing a seamless, personalized journey has become the cornerstone of brand loyalty, customer retention, and revenue growth. Customers expect positive omnichannel experiences, and brands that fall short of these expectations will not only […]
The Forgotten Power of Expense Management
Financial institutions across the spectrum, whether it be banks, credit unions, or wealth management firms, are beginning to face expense management challenges that threatens their survival. Various headlines paint a sobering picture: “Moody’s Cut’s Ratings of 10 US banks and puts some big names on downgrade watch“ “ Credit card delinquencies surged in 2023, […]
The FDIC’s New Rule Claims “Five is Enough”
Starting April 1, 2024, the Federal Deposit Insurance Corporation (FDIC) has implemented a new rule for trust account insurance coverage. This rule, originally passed in January 2022, consolidates insurance coverage for different types of trust accounts into a single category called “Trust Accounts.” Key Changes to Trust Account Coverage Consolidation of Trust Categories The FDIC […]
Flywheels and why it matters with Snowflake
Reflecting on Summit At the Snowflake Summit, a strong commitment to AI was emphasized. Both Snowflake and NVIDIA have made strides in building their AI capabilities. The rise of AI, particularly generative AI, has been a prominent topic at cloud tech conferences over the past year. As a former Snowflake employee and current customer, I’m […]
Brand Archetypes in Healthcare: Finding Your Organization’s Personality
When we work with healthcare organizations (HCOs) on their marketing and content strategies, our clients are typically concerned with identifying their audiences. But competition in the healthcare and life sciences industry is heating up. And HCOs have a problem with consumer trust they historically haven’t had to face as much as other industries. So it’s […]
[Podcast] What If Your Twin Was Living In Your Computer? An Interview With Claus Torp Jensen
In the latest episode of “What If, So What?” we are joined by Claus Torp Jensen, a pioneer in the realm of digital transformation. Claus, who has extensive experience in roles including chief architect and chief digital officer at companies like IBM and CVS, shares invaluable insights into the evolving technologies of ambient computing and […]
Azure GPT-4 Analysis of the New CRA: Part 1
The following information was generated by utilizing the Azure GPT-4-32k variant, which is part of the Azure OpenAI Service. Compared to the publicly available ChatGPT, Azure GPT-4 offers equivalent accuracy in problem solving. Advantages of Azure GPT-4-32k Available in 128K context and 32K context variants. Larger context size, better suited for detailed discussions. More […]
Capacity-Based Vendor Consolidation: A Transition Success Story – Equipping People and Processes
Health insurers play a unique and crucial role in ensuring that people have access to affordable, high-quality care. As the stewards of sensitive data and the day-to-day face of healthcare interactions for many of their members, it is imperative that they remain adaptive and forward looking, constantly evolving to meet new requirements, expectations, and demands. […]
Health Insurer Trends to Watch at AHIP 2024
Health insurers from every corner of the country are set to assemble in Las Vegas for the 2024 AHIP conference—and here at Perficient, we’re excited to have two of our colleagues attending as well. At AHIP 2024, thought leaders will address some of the industry’s most pressing questions, and the conference will feature educational sessions, […]