Posts Tagged ‘customer experience’

In Adobe’s 2025 AI and Digital Trends report, one message rings loud and clear: the convergence of marketing and IT is essential to digital success. As AI becomes increasingly embedded in customer experience strategies, marketing and IT leaders must collaborate closely to unlock its full potential. The Rise of Agentic AI One of the most […]

In many B2B commerce implementations, the default features provided by Optimizely Configured Commerce may fall short, particularly when it comes to managing or storing custom data. This blog will outline how to create and work with custom database tables within the platform, ensuring flexibility without altering core system components. What Are Custom Tables? Custom tables […]

Next month, the DTECH Midwest conference offers a vital platform to discuss the future of energy. Perficient is proud to participate, highlighting our expertise in Advanced Metering Infrastructure (AMI) and our commitment to delivering solutions that truly resonate with utility providers and their customers. Driving Digital-First Utilities: AMI Communication at the Core Utilities are at […]

For manufacturers, customer experience is no longer a differentiator, but a growth strategy. We’re proud to share that Perficient was selected as a company interviewed for Forrester’s May 2025 report, “Transform Your Manufacturing Extended Enterprise For Maximum Business Impact.”  We believe being interviewed for this report underscores our leadership in helping manufacturers modernize their digital ecosystems […]

Customer Contact Week is just around the corner! In preparation, I sat down with our Senior Solutions Architect, Miles Phillips, to dive deeper into the key pillars of Voice AI: Data, Design, and Deployment. Miles provides insights on how businesses can optimize their AI strategies to enhance customer interactions and drive real results. Voice AI […]

  In my previous blog – Personalization in Sitecore XM Cloud: What’s New, What’s Different, and What It’s Built On!, I explored what makes personalization in Sitecore XM Cloud so powerful – from its cloud-native infrastructure and headless architecture to the built-in rule-based targeting engine. Now, I’m shifting from concepts to implementation. In this post, […]

In today’s diverse world, pharmacies serve a wide range of individuals with unique needs and preferences. To provide the best possible customer service, it’s essential for pharmacies to adopt Universal Design principles. By doing so, they can create an inclusive environment that enhances the customer experience for everyone. What is Universal Design? Universal Design is […]

Personalization has always been one of the most sought-after features for brands, allowing them to deliver tailored digital experiences. Sitecore’s CMS products XP and XM have built-in personalization capabilities, ensuring that the right content reaches the right contacts, for example, by showing, hiding, or adjusting content. In recent years, the shift towards headless solutions has […]

As we progress through 2025, the banking industry is set for substantial transformation driven by several key trends. Digital transformation will remain a powerful force, with advancements in AI and machine learning enabling unparalleled operational efficiencies and hyper-personalized customer experiences. Banks will look to transform the way they do business by moving beyond their walls […]

What if Tech Could Be More Human? In this episode of “What If? So What?” Jim talks with Kate O’Neill about making human-friendly tech decisions. In a world that’s moving faster than ever, how can leaders make technology decisions that benefit both the business and the humans they serve? That’s the question Kate O’Neill, tech […]

In a rapidly evolving digital landscape, staying ahead demands more than just cutting-edge tools; it requires a vision, strategy, and a commitment to excellence. In an exclusive interview for We Are Perficient, Matt Shields, Managing Director of Perficient’s Adobe practice, shared his expert insights on sales and delivery excellence, the transformative potential of Adobe technologies, […]

I’ve spent almost 30 years in web and digital, starting way back when the “world wide web” was full of under construction GIFs, <blink> tags, and visitor counters! Nobody misses those things! While many bad user experiences have faded away, some daily annoyances still need to go. In the spirit of Seinfeld’s “airing of grievances,” […]