Digital Transformation - Perficient Blogs
Blog

Digital Transformation

Perspectives on Transforming the Customer Experience Throughout the Connected Enterprise

  • Topics
  • Industries
  • Partners

Explore

Topics

Industries

Partners

[Guide] The Impact of 5G in Banking

Digital transformation in the financial services industry is about what banks can, and should, be doing to plan and prepare for the future. And if you’re preparing for the future, it’s essential to know that 5G cell service and the smartphone of the future will have a significant impact on banks and their digital transformation […]

Read more

Combining Online & Offline Data in Automotive – Part Three

In the past two posts I explored the topic of automotive companies merging online and offline data to build better customer profiles and better understand their consumer base. In the first post, I discussed the data landscape in automotive and the overall need to combine online and offline data. In the second post, I focused […]

Read more

Commerce During the Coronavirus – What Businesses can Do Now, Next, and for the Future – Part 3

This three-part series focuses on what digital commerce teams can do to shore up operations and remain effective right now, over the next few months, and in the mid-term future. Obviously, times are tough and every organization has unique challenges, so not everything below might apply, but sometimes the most stressful situations result in the […]

Read more

Apigee Remains Leader in API Management

Over the last few years, API management platforms have seen a lot of change and maturation. As market demands continue to evolve, vendors have evolved as well, albeit at their own pace. Gartner published a report assessing various API management vendors and their ability to facilitate API life cycle management. As stated in the Gartner […]

Read more

Commerce During the Coronavirus – What Businesses can Do Now, Next, and for the Future – Part 2

This three-part series focuses on what digital commerce teams can do to shore up operations and remain effective right now, over the next few months, and in the mid-term future. Obviously, times are tough and every organization has unique challenges, so not everything below might apply, but sometimes the most stressful situations result in the […]

Read more

The Mobile App Response to COVID-19

As the COVID-19 outbreak continues to spread, we are seeing brick-and-mortar hours change and doors closing for a period of days and weeks. The retail and restaurant industries have been hit hard in particular, and it will likely get worse. Only time will tell. Fortunately, though, consumers can still engage with their favorite brands. In […]

Read more

Digital Transformation: 6 Common Challenges for Manufacturers

More customer expectations. More data. More connected devices.   It’s all increasing rapidly, driving the need for digital transformation. But while most manufacturers acknowledge the importance of this transformation, over the past few years only 5% of executives have been happy with their current digital strategies (Forbes).   Why Manufacturing Is Different  The standard definition of digital transformation […]

Read more

Combining Online and Offline Data in Automotive – Part One

As technology advances, new ways to gather customer data and new ways to use that data in marketing and customer outreach have emerged. This has created a new need for many companies in various industries. The need to combine offline data with online data in accurate and intelligent ways, allowing the organization to gather more […]

Read more

[Analyst Study] 114% ROI for Manufacturers Working with Perficient

In the manufacturing industry, partner ecosystems create unique efficiencies for reaching and serving customers. But they can also create unique complexities – especially when it comes to customer data and digital experiences.   According to Forrester, 71% of buyers choose a dealer, distributor or other partners after a digital-only journey. That means it’s more important than […]

Read more

Three Ways to Stay Connected in the Age of Virtual Conferences

It’s an unfortunate set of circumstances that are leading to tech conference cancellations, postponements or going all digital. We are challenged to reimagine what the virtual conference experience could look like for employees, partners, and customers. In our tech-oriented world, we’re constantly talking about change and transformation. We’re faced daily with challenges surrounding canceled or […]

Read more

VMware Tanzu Launching Today

Today marks VMware’s next step in the integration of Pivotal technology with the release of VMware Tanzu. VMware Tanzu is a portfolio of products and services for modernizing applications and infrastructure that includes Pivotal technology. It is built to simplify multi-cloud operations, freeing up developers to build applications. DevOps teams will be able to work […]

Read more

Getting to What Matters Most with Now/New/Next

The last best experience. It may seem unfair or counterintuitive to compare your organization’s customer experience to others outside your industry, but your customers are doing it every time they interact with you. They are holding you accountable to your promises but they are also passing judgment against the expectations set from experiences they have […]

Read more

What Is Digital? – Part 1

When you hear “digital,” what comes to mind? A smartphone? Your Twitter feed? Maybe this morning’s Peloton session you absolutely crushed? Or perhaps it’s live-editing a Google document with teammates in multiple time zones. Or using AI to coax meaning out of data that not long ago you thought to be worthless. Digital can be […]

Read more

What If We Didn’t Call It Transformation?

Right before a new project kickoff, our client pulled me aside and said, “Don’t call it a transformation, that will just freak everyone out and we won’t get anything done.” Of course, the work IS a transformation initiative, but I understand her desire to reframe the effort to focus on the foundation for success rather […]

Read more

Realizing the Digital Transformation Vision in Financial Services

My last post highlighted digital transformation and means to establish it. In the final post of this series, I analyze the call-to-action in implementing that vision The roadmap to achieve the targeted customer experience (CX) will differ for each firm, given its current state, infrastructure, organization, and priorities. One common element, however, will be its […]

Read more

Data Architecture: 2.5 Types of Modern Data Integration Tools

As we move into the modern cloud data architecture era, enterprises are deploying 2 primary classes of data integration tools to handle the traditional ETL and ELT use cases. The first type of Data integration tool is GUI-Based Data Integration solutions. Talend, Infosphere Datastage, Informatica, and Matillion are good examples. These tools leverage a UI […]

Read more

Integration is the Key to Successful Digital Transformation

In today’s ever-changing technology environment, enterprises need to adapt to change faster than ever before. By adopting modern software and updated processes, you will be able to transform your IT environments and deliver services better and faster than your competitors. Agile integration could be the solution. It combines three architectural capabilities – distributed integration, APIs, […]

Read more

Integrating Data in the Cloud For Better Care

The following is the thirteenth blog in a series about why businesses are moving to the cloud to modernize and improve business performance. Throughout this series, we have discussed the many benefits of cloud, including increased velocity for innovation, enhanced security, and the opportunity for ROI. Now we want to discuss how the cloud can […]

Read more

The Digital Transformation Vision in Financial Services

In my last post, I discussed the aspects of exemplary customer experience. In this post, I will highlight digital transformation and how to establish it. The first step in a digital transformation is the creation of a cohesive vision for customer experience. This cross-disciplinary plan should describe the view of the company from the customer’s […]

Read more

Subscribe to the Weekly Blog Digest:

Sign Up

Perficient Digital Transformation Blog

Perspectives and insights from our thought leaders on change management, Big Data, cloud, mobile, integration, APIs, analytics, digital experience and business optimization strategies to drive digital transformation.