Strategy and Transformation

After attending this year’s Healthcare Internet Conference (HCIC) in Las Vegas, the impact that COVID-19 pandemic has had on healthcare organizations is clear — especially in how digital engagement with patient-consumers has changed now and perhaps permanently. Consumer Preference for Virtual Ease Is Here to Stay Across the digital landscape, from the way consumers consumed […]

The pandemic has reignited the conversation around employee satisfaction. Many workers have valued the flexibility and the time they have saved with work-from-home and hybrid work models. COVID has also emboldened many employees to demand a work experience that is better than the status-quo and has made them more willing than before to ditch their […]

Eric Enge, President of Pilot Holding and founder of Stone Temple Consulting, contributed to this article. Over the past two years, businesses have seen an unprecedented level of disruption. High rates of change were already underway in early 2020, but the COVID-19 pandemic accelerated these changes as consumer buying behaviors suddenly and dramatically shifted. Businesses had to scramble to preserve revenue and find ways to remain […]

In this episode, Jim and Kim look back on Season 2 of the podcast and recall the moments where our guests helped call out what strategy really is and what it takes to execute in today’s digital landscape. Season 2 episodes referenced: What if You Could Speak Marketing and IT? An Interview with Robert Nelms. […]

Why is this needed? It may just be me, but I’ve found it incredibly common for clients to request an unauthenticated URL to view in-progress pages within an AEM Author instance.  The ask makes a lot of sense, as often those who approve content will often just want to give a cursory glance, and not […]

We’re excited to present 5 Questions to Ask when Evaluating a Drop Ship Vendor, a white paper written in collaboration with our partner, Fluent Commerce and Perficient’s Directors of Commerce, Devanshu Sood, and Steve Gatto. Sood provided a key piece of advice to organizations looking to incorporate a DSV into their strategy, “The first step […]

Today’s customers and patients crave and expect both personalized and convenient shopping experiences. And when given those experiences, consumers tend to buy and be more loyal because there’s less friction in the buying journey. It’s a recipe for direct-to-consumer (DTC) business models to thrive… “Seven in 10 (69%) of Americans made at least one purchase […]

Earlier this year, my wife and I moved into a new home here in Charlotte. Before we moved, we made a concerted effort to spend time cleaning out and decluttering things that we had accumulated over the years but no longer wanted or needed to keep.  Having moved several times as an adult, I can’t […]

As expected, there was no shortage of announcements on the first day of Signal, mostly during the keynote. We’ll be able to dig deeper into the details on some of these in breakout sessions, but there is certainly some interesting stuff to talk about. Twilio Engage represents the first over-arching consolidation of services into a […]

Last month, Microsoft launched a new feature: associate a hub site to another hub site. This functionality will add the ability to associate a SharePoint hub site to another hub site to expand search results across multiple hubs in your organization. This will enable users to discover relevant content when searching on any sites related […]

Financial institutions must prioritize instilling empathy when interacting with their clients. It’s more critical now than ever because of the economic hardships many are facing due to COVID’s impact. In our latest webinar, “Optimization Strategies to Improve Collections,” Scott Albahary, Perficient’s financial services chief strategist, and Byron Gifford, Perficient’s collection transformations lead, shared tangible solutions […]

I wanted to expand a little on one of the core themes of a perspective I just published, Demise of the Document, the idea of Virtual Paper. It’s a concept that haunts me even as I’m drafting this post using Microsoft Word… A colleague did point out to me the irony of a think-piece titled […]