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Strategy and Transformation

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Blockchain: The Secret Sauce to Supply Chain Visibility 

In “Behind the Golden Arches” by John Love, the author shares an anecdote of how in the early days of McDonald’s, the company was having cashflow problems despite its being a significant source of revenue for many farmers. In a meeting with a particularly large farmer who had made significant money from selling tomatoes, lettuce, […]

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Journey to PMP Part 2: The Exam

Welcome to Part 2 of my blog about preparing for the PMP exam! In case you missed it, here is a link to Part 1, focused on preparation. Part 2 is focused on the days leading up to the exam and the exam itself.  Test Center or At Home? I chose to take the exam […]

What Is A Customer Data Platform

Why Customer Data Platform is your Enterprise’s Golden Ticket to Business Growth

Today, more than ever, businesses require a direct relationship with their customers across all touchpoints. A Customer Data Platform can help marketers organise their data, improve audience segmentation, manage campaigns, enhance digital experience, streamline cross-channel marketing orchestration and optimise customer analytics. However, the sheer amount of time and effort needed to collect, separate, and segment […]

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Setup Default Column Set for Guided Reporting

The Guided Reporting solution is used to provide business users with an intuitive and easy-to-use report viewing experience. This solution provides a framework for integrating customer data content into a report viewer workspace that is organized around the hierarchical Entity structure of an organization. In addition, reports are tailored to the data available for the […]

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Journey to PMP Part 1: Preparation

I am thrilled to say that I finally earned my PMP certification and achieved above target in all areas! The exam is a beast, and unfortunately it took me over two years to understand the process, apply, and prepare. I am sharing my tips in hopes of making this experience easier and quicker for others […]

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Revolutionizing the Way We Pay: The Top Payment Industry Trends You Need to Know in 2023

Across industries, consumers are communicating the same demands; they see the thing, they want the thing, and they want it in their hands within hours, if possible. And if it’s not possible, they wonder why not since it usually is through Amazon. Because money is what makes the world go-’round, the payments industry has responded […]

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How to Communicate Technical Information to Non-Technical Audiences

When you hear a conversation happening in a language that you are not fluent in, you may catch a word or two but grasp enough to get an understanding of what is being discussed. A non-technical person may feel the same way during a technical discussion, even if the conversation is being held in their […]

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Perficient Listed in Forrester Salesforce Consulting Services Landscape Report

Forrester Report: The Salesforce Consulting Services Landscape, Q1 2023 Organizations often leverage partners with Salesforce consulting expertise to help them get the most out of their Salesforce technology investments. With this support, organizations can modernize their business using existing Salesforce technology, speed time-to-implement Salesforce products, and drive change related to Salesforce projects. In the report, […]

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Acquia DXP: Key Enabler for Digital Transformation in an Age of Digital Engagement.

Adhitya Rajkumar, Technical Architect – Digital Solutions, co-authored with me to bring you a comprehensive Acquia DXP series. We’ll cover everything from the basics to advanced topics, all from a technical point of view. Technological innovation has reached unparalleled levels, and almost all businesses embrace digital transformations to obtain a competitive advantage. In today’s ever-changing […]

Attacks in CyberSecurity

Attacks in CyberSecurity refer to any unauthorized access, use, disclosure, disruption, modification, or destruction of computer systems, networks, and sensitive information. These attacks are becoming more frequent and sophisticated, making it essential for organizations to understand the different types of attacks and how to protect themselves. Cybersecurity attacks are a growing threat to individuals and […]

How to Make Digital Transformation Gains in 2019 - Perficient

2023 Initiatives for the CFO & CIO

2023 is going to be a challenging year for CFOs. Rising inflation (and interest rates), labor shortages and workplace transformations, continued supply chain complications, and increasingly complex and controversial external reporting requirements are all just a few of the major obstacles facing organizations in the new year. With so many issues at the doorstep and […]

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5 Banking Trends We’re Forecasting for 2023

2023 has commenced, and rates are climbing, inflation is bubbling, and banking customers are continuing to demand hyper-personalized products and experiences from their institutions. Here are five banking trends we’re forecasting for the new year. 1. Banks are focused on efficiency initiatives to optimize their operations and lower costs. Three prominent areas where there is […]

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