Digital Transformation

This first week of April, if you are a hospital system, you are likely in the process of moving all available visits to virtual care; with in-person interactions limited due to the coronavirus crisis, virtual care is now the only way to get most patients the care they need. Moreover, it’s an important time to […]

In the past two posts I explored the topic of automotive companies merging online and offline data to build better customer profiles and better understand their consumer base. In the first post, I discussed the data landscape in automotive and the overall need to combine online and offline data. In the second post, I focused […]

This three-part series focuses on what digital commerce teams can do to shore up operations and remain effective right now, over the next few months, and in the mid-term future. Obviously, times are tough and every organization has unique challenges, so not everything below might apply, but sometimes the most stressful situations result in the […]

On Monday, our Customer Engagement Solutions team kicked off an internal Hackathon focused on creating COVID-19 response solutions using the Amazon Connect and Twilio Flex cloud contact center platforms. Yesterday, we checked in on each team’s progress. The five teams are close to wrapping up their work so they can demo their solutions tomorrow and […]

Over the last few years, API management platforms have seen a lot of change and maturation. As market demands continue to evolve, vendors have evolved as well, albeit at their own pace. Gartner published a report assessing various API management vendors and their ability to facilitate API life cycle management. As stated in the Gartner […]

This three-part series focuses on what digital commerce teams can do to shore up operations and remain effective right now, over the next few months, and in the mid-term future. Obviously, times are tough and every organization has unique challenges, so not everything below might apply, but sometimes the most stressful situations result in the […]

As the COVID-19 outbreak continues to spread, we are seeing brick-and-mortar hours change and doors closing for a period of days and weeks. The retail and restaurant industries have been hit hard in particular, and it will likely get worse. Only time will tell. Fortunately, though, consumers can still engage with their favorite brands. In […]

More customer expectations. More data. More connected devices.   It’s all increasing rapidly, driving the need for digital transformation. But while most manufacturers acknowledge the importance of this transformation, over the past few years only 5% of executives have been happy with their current digital strategies (Forbes).   Why Manufacturing Is Different  The standard definition of digital transformation […]

As technology advances, new ways to gather customer data and new ways to use that data in marketing and customer outreach have emerged. This has created a new need for many companies in various industries. The need to combine offline data with online data in accurate and intelligent ways, allowing the organization to gather more […]

In the manufacturing industry, partner ecosystems create unique efficiencies for reaching and serving customers. But they can also create unique complexities – especially when it comes to customer data and digital experiences.   According to Forrester, 71% of buyers choose a dealer, distributor or other partners after a digital-only journey. That means it’s more important than […]

It’s an unfortunate set of circumstances that are leading to tech conference cancellations, postponements or going all digital. We are challenged to reimagine what the virtual conference experience could look like for employees, partners, and customers. In our tech-oriented world, we’re constantly talking about change and transformation. We’re faced daily with challenges surrounding canceled or […]

Today marks VMware’s next step in the integration of Pivotal technology with the release of VMware Tanzu. VMware Tanzu is a portfolio of products and services for modernizing applications and infrastructure that includes Pivotal technology. It is built to simplify multi-cloud operations, freeing up developers to build applications. DevOps teams will be able to work […]