Generative AI

Earlier this year, Adobe introduced new generative AI capabilities in Adobe Experience Manager (AEM). As a Platinum partner of Adobe, Perficient has early adopter features provisioned for our environments. One of the more exciting and relevant features is the ability to use GenAI to generate variations within Content Fragments in AEM. In this blog, we’ll […]

For my first time attending the International Manufacturing Technology Show (IMTS), I must say it did not disappoint. This incredible event in Chicago happens every two years and is massive in size, taking up every main hall in McCormick Place. It was a combination of technology showcases, featuring everything from robotics to AI and smart […]

In today’s hyper-connected world, organizations are racing to provide their customers with personalized, seamless experiences across every channel. For companies rolling out Agentforce—a cutting-edge Salesforce-based solution for agents, brokers, or any field sales team—having a robust data foundation is crucial. This is where Salesforce Data Cloud shines. By integrating Salesforce Data Cloud into your Agentforce […]

Justin Racine, Principal of Unified Commerce Strategy, recently wrote a blog for CMSWire on the various consumer shifts and impacts AI has had on ecommerce. With his extensive experience in ecommerce platforms, he has strong predictions for the future of ecommerce with AI’s growing influence. Here are the highlights of those insights. Conversational Ecommerce is […]

Explore the convergence of retail media networks, influencer marketing, and AI in revolutionizing retail strategies. Learn how these technologies drive personalized campaigns, boost ROI, and shape the future of retail marketing. Discover challenges and opportunities in this evolving landscape.

For more than a decade, Salesforce CEO Marc Benioff has championed the concept of shoshin—a “beginner’s mind” that allows for continuous innovation and reinvention. As the company now embarks on its “hard pivot” to Agentforce, this philosophy takes on new relevance.   Agentforce isn’t just an extension of Salesforce’s AI capabilities—it’s a reimagining of what AI […]

The world of Digital Marketing is challenging and always updating with new strategies. To stay on top of the competition, businesses need to leverage the latest technologies like Generative AI. Gen AI can pump up your digital marketing efforts by creating highly engaged SEO-friendly content and boost your brand on SERP (Search Engine Result Page). […]

Hello Trailblazers! Last week, I had the privilege of attending the “Salesforce Nagpur Ohana Gathering,” an inspiring event that united passionate professionals, innovative developers, and curious learners all under one roof. The energy in the room was electrifying, with a shared enthusiasm for collaboration, growth, and the future of Salesforce. This Meetup was more than […]

Effective AI Solutions Start with a Comprehensive Strategy In the realm of generative artificial intelligence, the allure of “magical AI solutions” captures the attention of executives. However, as this infographic aptly illustrates, the visible success of AI is just the tip of the iceberg. Beneath the surface lies a comprehensive strategy that supports and sustains […]

The rapid advancement of artificial intelligence (AI) has led to the development of foundational models that form the bedrock of numerous AI applications. AWS Bedrock is Amazon Web Services’ comprehensive solution that leverages these models to provide robust AI and machine learning (ML) capabilities. This blog delves into the essentials of AI foundational models in […]

Azure OpenAI Service offers powerful tools for utilizing OpenAI’s advanced generative AI models. These models are capable of producing human-like text, images, and even code, are revolutionizing various industries. By understanding and optimizing various parameters, you can significantly enhance the performance and precision of these models for specific applications. This blog explores the key parameters […]

Have you noticed your expenses rising lately? Eating out costs are up over 4% year over year, housing expenses have increased by 5-6%, and opening your auto insurance bill reveals a shocking 22% hike. These figures highlight the inflationary pressures impacting various sectors but are particularly severe in the property and casualty (P&C) insurance industry.  […]