Digital Experience

So, it’s probably been at least five years since you last implemented a web content management system (WCMS). More than likely, it’s been more than eight years. The old system is increasingly out-dated, slow, hard to use, and the people who picked it are long gone. Does this sound familiar? This is a common situation with anyone […]

The last best experience. It may seem unfair or counterintuitive to compare your organization’s customer experience to others outside your industry, but your customers are doing it every time they interact with you. They are holding you accountable to your promises but they are also passing judgment against the expectations set from experiences they have […]

Even a few years ago, I would have told you that there is no place in healthcare for open source technologies like Drupal. The marketing technology within healthcare has largely been dominated by Microsoft-enabled technologies and proprietary systems supported by a single company.  However, Drupal has become a key tool in the toolbox of healthcare […]

When you hear “digital,” what comes to mind? A smartphone? Your Twitter feed? Maybe this morning’s Peloton session you absolutely crushed? Or perhaps it’s live-editing a Google document with teammates in multiple time zones. Or using AI to coax meaning out of data that not long ago you thought to be worthless. Digital can be […]

The Sitecore Data Exchange Framework allows for data to be synchronized between two disparate systems, neither of which need to actually be Sitecore. The modeling for the data mapping is handled in the Sitecore content tree, however, the process can involve any two systems you configure. When mapping fields, there is a certain process that […]

With AEM as a Cloud Service, Adobe has solved some extremely challenging problems in order to make AEM scale in the cloud. These challenges relate to the underlying implementation and concepts behind AEM and are: Each AEM instance stores the application code in the repository which is, therefore, mutable Each AEM instance stores the content […]

Performance is a critical concern for any web implementation. Users expect high performance, responsive web experiences and will abandon experiences that don’t deliver. Here are some things you need to consider to ensure Adobe solution performance: Scaling of Underlying Hardware Development Best Practices Author Instance Performance Publish Instance Performance Dispatcher Caching Percentage Website Performance   […]

Modern businesses must invest in eCommerce to keep up with their competition. Over the last several years we have seen a drastic increase in B2C eCommerce sales, and many of those orders are placed on a mobile device such as a smartphone or tablet. These days, it’s easy for a person who sees an advertisement […]

We’ve had a lot of conversations about mobile trends for 2020 and while there is no longer debate on whether mobile has arrived, I believe voice and “Zero UI” applications will continue to grow in usage and adoption in 2020, but not in the way you might think. All signs point to voice continuing to […]

Adobe’s recent release of AEM as a Cloud Service has inspired a ton of questions as we start to explore the platform. One of the first questions I have is: how different is this than AEM 6.5? Not a Simple Answer Before we can answer that question, you need to consider how AEM as a […]

Adobe’s acquisition of Marketo brings exciting opportunities to extend Adobe’s considerable marketing capabilities with a tightly integrated B2B and ABM solution. As a leading partner of both Adobe and Marketo, Perficient is leading the push to integrate these solutions. One of the main integration points between AEM and Marketo is via Marketo’s JavaScript forms. We built […]

Are your patients or members getting the best experience from your website? As healthcare websites have increasingly grown in importance, so has the search functionality within those sites. One of the key ways to optimize your member portal or patient-facing website is to ensure that they can easily find what they need on your site. […]