Digital Experience

Consumerism has reached critical mass in healthcare. Consumers expect technology to work intuitively, regardless of its underlying complexity. And in healthcare – an industry that tends to segment consumers into patient or member experience silos – consumers increasingly expect a seamless, holistic, digital health journey. Today, entire industries such as healthcare, banking, insurance, and business-to-business […]

With companies looking to reduce costs and increase agility, many are looking to move their CMS to the cloud. Adobe offers two cloud solutions for Adobe Experience Manager (AEM): Adobe Managed Services (AMS) and AEM Cloud Service. For existing on-premises customers, AMS is a lighter lift as it is closer to on-premise architectures. Is AMS […]

In the past, ecommerce was believed to be the simple act of building a commerce website for your business and seeing how your customers used it. However, many B2B sites weren’t performing well or able to adapt to this approach because they lacked the specific resources and knowledge needed to be successful and even felt […]

Use Gifs to Increase Your Marketing Efforts This post is the second in the Visual Storytelling series. See the first post, How to Design Eye-Catching Graphics. If a picture is worth a thousand words, how much more valuable could a gif be? Gifs (aka Graphics Interchange Formats) are short, repeated video clips that have modernized […]

Recently, I came across a requirement from a client that needed all SVG media types to render using the internal XML <Path> in the DOM, rather than using the standard <Img> tag. This was a tricky one and there wasn’t very much information about how to accomplish this, as its not necessarily a common request. […]

COVID-19 has completely changed the way B2B businesses sell products to customers. Traditionally a buyer would experience the product and its features first-hand, determine if the product will meet expectations, and make purchases in an office setting. Unfortunately, the ability to safely go through that process is not an option during these unprecedented times. Businesses […]

Recently, Perficient’s Scott Albahary, Chief Strategist of Financial Services, and Arvind Murali, Chief Strategist of Data Governance, presented a webinar that discussed what it takes for banks and insurance companies to acquire and retain customers. The key, they say, is to create a 360-degree view of customers. Without a holistic view, a company can never […]

Let’s say it has been ten years since you last implemented your self-service customer portal and it’s starting to show its age. A lot has changed in the portal space since that time and you want to consider a new platform to support your ongoing digital transformation efforts. As you start to research what’s available […]

Healthcare journey maps take time to build, require input from multiple groups, and may uncover uncomfortable findings of the patient journey in your health system. So why invest in creating them? Here’s why to build healthcare journey maps: 1. Discover pain points Healthcare journey maps uncover pain points in the healthcare consumer journey. You learn […]

Perficient takes pride in the work we do as we partner with clients to create exceptional experiences for their end customers and internal teams. We love to use our CX strategy, design, and development expertise to help companies achieve their goals and engage with their customers. Earning outside recognition for the work we do is […]

COVID-19 has taken businesses by surprise and impacted every single industry. However, we’ve seen that having an order management system (OMS) has given some companies a leg up in avoiding supply chain disruption and continuing to run smoothly during this crisis. Surviving the COVID Crisis and Overcoming Supply Chain Disruptions The most critical takeaway businesses […]

Teams Put Their Microsoft Power Apps Skills to the Test in Week-Long Competition Global pandemics may be rare, but crises of all sizes affect business operations in unforeseen ways. Smart businesses are rising to the top, providing new tools and processes to support their employees coming back to work. And, after employees are back, additional […]