Nearly all businesses have invested in digital commerce to varying degrees over the past two decades. Previously, digital commerce was thought of as a channel through which the business exposed its way of doing business to a digital audience. This thought served businesses well when the digital audience had little expectation with a business online […]
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Perficient and Adobe to Host Women in Digital on International Women’s Day
Perficient and Adobe will partner to host the sixth annual Women in Digital panel just before Adobe Summit 2022. This year, we’re excited to celebrate women around the world as we’ll hold our virtual event on International Women’s Day, Tuesday, March 8. In honor of this worldwide celebration, each confirmed attendee will result in a […]
How to Improve Your Organization’s Customer Experience in the Age of Digital Insurance
As customer expectations around how to purchase insurance online evolve, it’s crucial for insurance carriers to create online purchasing experiences that exceed expectations and drive revenue and growth opportunities for their organizations. To do this the right way, insurance carriers will need to evaluate their current ecommerce strategy to ensure they’re meeting both business goals […]
The Pros and Cons of a Potential U.S. Central Bank Digital Currency (CBDC)
On January 20, 2022 the Federal Reserve released a discussion paper that examined both the pros and cons of a potential U.S. Central Bank Digital Currency (CBDC). The Federal Reserve invited comments from the public, in particular regarding whether and how a CBDC could improve America’s safe and effective domestic payments system. For the purpose […]
Industry Slant // Bob Vanek Talks Denver, Reverse Logistics, Baseball
Bob Vanek is the chief strategist for Perficient’s supply chain practice. He has more than 20 years of experience managing project delivery across various industries and consulting environments. Denver & Dentists Madeline McDermott: Where were you born? Bob Vanek: Fort Dix, New Jersey. MM: Where did you go after? BV: When I was about six […]
Perficient Commerce Solutions Director Quoted in Forrester Report
Dedicated order management systems (OMS) provide incredible functionality when it comes to effectively managing orders within your organization, and as the market continues to evolve, the time has come for B2B companies to leverage an OMS to grow business functionality and elevate the customer experience. Ninad Manelkar, Director of Commerce Solutions at Perficient, was recently […]
Why Order Management is the ‘Secret Sauce’ for Improved Customer Experience in 2022
When we typically think of exceptional customer experience (CX) in the digital context, we usually talk about things like best-in-class site design, easy and intuitive checkout workflows, and an overall site experience that meets and exceeds the expectations of our customers and their various personas. There’s no question that all these elements are important to […]
The Importance of Inventory Transparency in Building Customer Confidence
Perficient and Reuters Events recently hosted a virtual roundtable about how inventory transparency boosts consumer confidence. Industry experts Karie Daudt and Justin Racine, Directors of Commerce Strategy at Perficient, facilitated the discussion which featured eleven panelists from different enterprise brands including Lowe’s, Staples, Uber, and Fastenal. Each panelist discussed how their organization is using inventory […]
Add List Building Functionality to Znode B2B Ecommerce Using AddThis
In my last two posts, I discussed how to: Quickly integrate the AddThis social media tool into the share buttons in a Znode B2B Ecommerce platform. Apply the AddThis social media tool for your Znode B2B Ecommerce Platform to add a link promotion to your Znode B2B Ecommerce platform, which allows you to show promotional […]
Despite Supply Chain Challenges, Automotive Innovation Will Drive Ahead in 2022
It’s not news that 2021 wasn’t an easy year for the automotive industry. While online car sales jumped from less than two percent to around 30 percent, chip shortages and other supply chain issues left many car dealerships with extremely low inventories and longer-than-usual wait periods. But the woes have not slowed down innovation; here […]
Voice of the Machine (VOM) – Are You Listening to Me or “It?”
My grandfather helped build the Golden Gate Bridge, and he used to call his automobile “the machine,” which led to a family tradition of calling any device with some utility a “machine.” This came in very handy during the “heat of battle” when I would point to one of my kids’ devices and say “please […]
Perficient Named HCL Commerce’s 2021 Partner of the Year!
We are proud to announce Perficient has been awarded HCL Commerce’s 2021 Partner of the Year award! This is the first time HCL has awarded this designation following their acquisition of IBM Websphere Commerce three years ago. The HCL Commerce 2021 Partner of the Year Award represents our unique collaboration with HCL Commerce from sales, […]