Nowadays, as businesses choose the right ecommerce platform, it is challenging, but selecting the right platform is a crucial decision for any business that wants to grow online. Two very popular platforms are discussed in this blog. I am comparing two e-commerce technologies, specifically Magento (Adobe Commerce) and Optimizely Configured Commerce, in terms of their […]
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Provisioning a Cloud Project for Optimizely Configured Commerce
If you wish to launch your Optimizely Configured Commerce site, one of our first steps will be setting up your cloud project. This step is crucial, as it forms the technical backbone of your eCommerce environment and ensures everything starts off on the right foot. Provisioning a cloud project involves setting up and configuring all […]
Optimizely Mission Control – Part II
In this section, we focused primarily on generating read-only credentials and how to use them to connect to the database. Generate Database Credentials The Mission Control tool generates read-only database credentials for a targeted instance, which remain active for 30 minutes. These credentials allow users to run select or read-only queries, making it easier to […]
Smart Failure Handling in HCL Commerce with Circuit Breakers
In modern enterprise systems, stability and fault tolerance are not optional; they are essential. One proven approach to ensure robustness is the Circuit Breaker pattern, widely used in API development to prevent cascading failures. HCL Commerce takes this principle further by embedding circuit breakers into its HCL Cache to effectively manage Redis failures. What Is […]
AI-Powered Personalization: Integrate Adobe Commerce with Real-Time CDP
In today’s hyper-personalized digital world, delivering the right message to the right customer at the right time is non-negotiable. Adobe Commerce is a powerful eCommerce engine, but when coupled with Adobe Real-Time CDP (Customer Data Platform), it evolves into an intelligent experience machine, which is capable of deep AI-powered personalization, dynamic segmentation, and real-time responsiveness. […]
Optimizely Mission Control – Part I
Optimizely provides powerful tools that make it easy to build, release, and manage cloud infrastructure efficiently. Optimizely Mission Control Access To use this tool, an Opti ID is required. Once you have an Opti ID, request that your organization grants access to your user account. Alternatively, you can raise a ticket with the Optimizely Support […]
What It’s Like to Build a Sales Career at Perficient
At Perficient, our Sales team is at the forefront of shaping the future of AI-first transformation for some of the world’s most innovative enterprises and admired brands. Our sales professionals serve as trusted advisors, strategic partners, and essential contributors to creating bold solutions that define who we are as a global digital consultancy. We offer […]
Why Real-Time Voice Translation Is a Game-Changer for Global Contact Centers
The digital world isn’t slowing down, and neither are your customers. They expect fast, around-the-clock support in their language. For global businesses, meeting that demand can be costly. Hiring multilingual agents in every region adds up quickly. That’s why more companies are turning to real-time translation tools. They offer a more scalable, cost-effective way to […]
Navigating the Future of B2B Distribution with Rupa Amin
The Distribution Strategy Group recently hosted a webinar exploring the future of B2B distribution, bringing together a panel of industry leaders to discuss the role of flexible eCommerce platforms amid evolving market dynamics. The conversation was moderated by Mark Brohan, Senior Vice President of Ecommerce and B2B Market Research at Digital Commerce 360. The Voices […]
Access to Care Is Evolving: What Consumer Insights and Behavior Models Reveal
Consumers aren’t waiting for healthcare to evolve—they’re already redefining what access means. They expect care to be affordable and available, but that’s only the beginning. Increasingly, they also demand experiences that are convenient, personalized, and digitally seamless. When those expectations aren’t met, they don’t hesitate to look elsewhere. Understanding this shift requires more than demographic […]
Salesforce Marketing Cloud for Medical Devices
The New Expectations in Medical Device Marketing Today’s providers and patients expect more than just innovative products—they want personalized, value-driven experiences. Much of this shift is influenced by consumer experiences in other industries. From online retail to financial services, B2C brands have redefined personalization, speed, and convenience—raising expectations across all sectors, including healthcare. Despite this […]
Salesforce Marketing Cloud Engagement vs. Oracle Eloqua
How to Choose the Right Marketing Automation Platform Today’s marketers are under more pressure than ever: deliver highly personalized customer experiences, drive revenue growth, and do it all with fewer resources. Marketing automation platforms promise to help. At a first glance, Salesforce Marketing Cloud Engagement and Oracle Eloqua seem similar. But look closer, and key […]