It’s well known that patients’ day-to-day behavior greatly impacts their health outcomes. Yet one of the most common, impactful interventions for better health – the consistent use of prescribed medications – is met with striking shortfalls. Progressive health insurance organizations recognize this gap coupled with member expectations for digital connectedness: interactions that simplify day-to-day tasks, […]
Lysa Young-Bates
Lysa, a senior marketing manager, explores the business needs, consumer expectations, and industry challenges driving digital innovation in healthcare, life sciences, and financial services.
Blogs from this Author
Rapid Help for Healthcare Contact Centers Amid COVID-19 Demands
Across industries, contact centers struggle to maintain pace with concerns, questions, and urgent needs surrounding COVID-19. This reality holds especially true for healthcare payers and providers serving on the front lines, helping to save lives and communicate ever-evolving resources and instructions to the public. Contact centers are especially struggling in the following ways: Heavy call […]
Medication Deliveries During the COVID-19 Pandemic
With 150 million Americans living with at least one chronic illness, ready access to medications – delivered on time and to the front door – has become all the more critical as communities grapple with COVID-19. In response to the pandemic, insurers are supporting members’ concerns by allowing them to increase their medication supply through […]