We’re proud to announce Optimizely has recognized Perficient as the 2022 Solution Partner of the Year. The award recognizes the top-performing partner that has demonstrated outstanding business performance and excellence in the sales and delivery of Optimizely solutions. Perficient made the most significant contributions to the success and growth of Optimizely during 2021 in North […]
Posts Tagged ‘Content’
Your Healthcare Content Should Never Use This Word: 4 Reasons Why
Writing good healthcare content that motivates users to convert isn’t easy. It takes time and effort to build trust with a consumer and help them feel comfortable taking the next step with your organization. And there’s one word that will never help you in those efforts. That word should never appear on your consumer-facing website […]
Coveo MVP Program Honors Our Search Experts
Coveo announced its 2022 inductees for the Coveo MPV (Most Valuable Professionals) Program. 31 MVPs from across 22 companies were selected including four of Perficient’s search and content experts. The MVP program is a celebration of the success-drivers around Coveo’s ecosystem and recognizes individuals for their expertise and invaluable contribution to that ecosystem. So, What […]
Support Link Promotion With the AddThis Social Media Tool for Your Znode B2B Ecommerce Platform
In my previous blog, How to Share Content by Implementing the AddThis Social Media Tool to Your Znode B2B Ecommerce Platform, we learned how to easily implement the AddThis social media tool to the share buttons in a Znode B2B Ecommerce platform. Now we’ll see how to add a link promotion by implementing the AddThis […]
How To Create Useful Training And Reference Materials For New Hires
In this blog post, I’m going to walk you through the mindset and method of creating beneficial training and reference materials for new resources…even if you’re new, too! There have been multiple instances in my career where I’ve been tasked with creating training, reference, and promotional materials for others. Depending on the situation, the audience […]
Page Preview Master/Web Paradox
Does this scenario sound familiar? Sitecore CM/CD are on different servers Developer doesn’t have access to the CD server that is currently showing an error in the browser. Code base for both CM and CD are the same. Developer switches the database from Master to Web in CM and then previews the page but no […]
VIDEO: Sitecore Content Hub CMP Walkthrough
Sitecore Content Hub includes the flexibility of several modules. Key among them are the DAM (or Digital Asset Management) module which I covered in a recent post and CMP (or Content Marketing Platform). These two modules are the pair that I consider table stakes when it comes to setting up Content Hub and I if […]
Visual Storytelling: Design Eye-Catching Graphics
Leverage Graphics to Showcase Your Digital Brand In our media-first world, enhancing your content with visuals is critical in connecting with your audience. Using visual media, like graphics, gifs, and infographics help publicize your brand, grow your online following, and even influence whether or not you make the sale. However, with a myriad of creative […]
Why Cloning Pages in Sitecore May Not Be The Shortcut You’re Looking For
Oftentimes in my work with clients, we are asked a lot about shortcuts or ways to quickly and easily re-create content pages from their website that have complex layouts or are very labor-intensive. We discussed in a previous blog post how copying is not always the best answer. In this blog post, we’ll review why […]
Using Drill Back Types to Display Content in OneStream – Web URL
Drill back is a key function in OneStream that allows end users to have a visual representation of their source data. Direct Integration Connectors make it possible to directly connect to source GLs such as Oracle, PeopleSoft, or SAP. Listed below are different drill back types: Data Grid Text Message Web URL File Viewer File […]
How to Personalize a Carousel in Sitecore with SCORE
Just for fun, let’s take a few common scenarios for content management teams, and run through how to add personalization to Sitecore with SCORE. You’ll be shocked at how easy this is – why more companies don’t jump in and start personalizing their content and user experience is a mystery to me. Scenario #1 – […]
Rethinking the Automotive Website
Auto manufacturers need to rethink their entire approach to their websites. The typical content that every OEM displays on their website is getting stale and boring. Yes, you should still have a vehicle details page, and all the shopping tools that go with it, but why not start including different types of content outside of […]