We’re proud to announce that we’ve earned our 8th Adobe specialization in Adobe’s Real-time Customer Data Platform. This milestone reflects our continued commitment to delivering exceptional digital experiences and deepens our already robust Adobe partnership. View our other specializations in the Adobe partner directory. What is Adobe’s Real-time CDP? Real-time Customer Data Platform is a powerful solution […]
Personalization
AI in Medical Device Software: From Concept to Compliance
Whether you’re building embedded software for next-gen diagnostics, modernizing lab systems, or scaling user-facing platforms, the pressure to innovate is universal, and AI is becoming a key differentiator. When embedded into the software development lifecycle (SDLC), AI offers a path to reduce costs, accelerate timelines, and equip the enterprise to scale with confidence. But AI […]
Creating a Brand Kit in Stream: Why It Matters and How It helps Organizations
In today’s digital-first world, brand consistency is more than a visual guideline, it’s a strategic asset. As teams scale and content demands grow, having a centralized Brand Kit becomes essential. If you’re using Sitecore Stream, building a Brand Kit is not just useful, it’s transformational. In my previous post, I tried to explore Sitecore Stream, […]
Importance of Performance Adaptation in Frontend Development
In today’s fast-paced digital world, users expect websites and applications to load quickly and run smoothly. Performance optimization in Frontend Development is not just a technical requirement – it is an important factor that can create or break user experience, engagement and conversion. If you are a developer, designer, or product owner, then here is […]
Empowering the Modern Insurance Agent: Digital Strategies That Deliver Business Impact
Digital transformation in insurance isn’t slowing down. But here’s the good news: agents aren’t being replaced by technology. They’re being empowered by it. Agents are more essential than ever in delivering value. For insurance leaders making strategic digital investments, the opportunity lies in enabling agents to deliver personalized, efficient, and human-centered experiences at scale. Drawing […]
Reimagining Find Care: How AI is Transforming the Digital Healthcare Experience [Webinar]
Choosing a provider is one of the most personal decisions in healthcare. Yet, one in five consumers abandon healthcare organizations due to poor digital experiences. In our recent webinar “Reimagining Find Care: How AI is Transforming the Digital Healthcare Experience,” healthcare leaders explored how AI-powered search, recommendations, and personalization are redefining access to care. Hosts […]
Sitecore Personalize: Advanced Page Targeting
In my previous blog https://blogs.perficient.com/2024/07/01/sitecore-personalize-close-event-logic/, I shared a method for using cookies to enable the user to dismiss an alert banner. This process involved writing the cookie when the user clicks the close icon and checking for the cookie when the experience is displayed. This approach worked well because the entirety of the javascript code […]
Adobe GenStudio for Performance Marketing for Beginners
Adobe is offering marketers the opportunity to experience the power of Adobe GenStudio for Performance Marketing firsthand via a product sandbox. This interactive space will allow users to see the product in action and is designed to simulate the GenStudio for Performance Marketing workflow. Luckily for you, Perficient is part of a select group of […]
We Are Perficient: Transforming the Digital Strategies with Adobe
Today in our “We Are Perficient” series, we explore how businesses can take their digital experience to the next level through mobile optimization. In an exclusive conversation with Jonathan Crockett, Managing Director of Go-To-Market, Sales, and Solutions at Perficient, we dive into key strategies to ensure brands deliver seamless, high-impact experiences on mobile devices. In […]
My Adobe Summit 2025 Takeaways
Adobe Summit 2025 is officially a wrap, and I have pages and pages of notes to go through with my team to plan out our year! The two terms that appear the most in my notes are Performance and Personalization. Customer expectations continue to rise, and the demand is higher than ever for lightning-fast sites […]
Disabling Cookies in Sitecore SDKs
Intro 📖 In this post, we’ll take a look at a couple Sitecore SDKs commonly used to build XM Cloud head applications. Specifically, we’ll be looking at how to disable cookies used by these SDKs. This can be useful for data privacy and/or regulatory compliance reasons. These SDKs allow your application to integrate with other […]
#1 Barrier to Implementing a Content Supply Chain at Large Organizations
As I gear up for my presentation at the Adobe Summit this March, I’ve been reflecting on the transformative potential of a well-executed content supply chain—and the hurdles large organizations face in making it a reality. And since it is Summit, I will obviously be referencing tools like Adobe GenStudio, Adobe Workfront, AEM Sites, and […]