Welcome to the Series of Salesforce Einstein Chatbots! Part 2 In the ever-evolving landscape of customer service and engagement, Salesforce Einstein Chatbot is the revolutionary AI-powered tool that is the future of personalized customer interactions. Salesforce chatbot not only understands customer inquiries but also anticipates their needs, adapts to their preferences, and delivers seamless, human-like […]
Customer Experience + Design
Task Lists and Assistive Technologies: Streamlining Task Management for Cognitive Disabilities
For individuals with cognitive disabilities, keeping track of daily tasks, appointments, and responsibilities can be a challenging endeavor. Thankfully, assistive technologies have come to the rescue, with task list apps like Todoist and Wunderlist leading the way in simplifying task management. In this blog post, we explore how these apps empower individuals with cognitive disabilities […]
Assistive Technologies: Navigating Life with Digital Planner Apps for Cognitive Disabilities
Cognitive disabilities can pose significant challenges in managing daily routines and schedules, but the power of assistive technologies is making a remarkable difference. In this blog post, we’ll explore the role of digital planner apps in the lives of individuals with cognitive disabilities, showcasing how these tools empower them to regain control, stay organized, […]
Medical Device Marketing: How You Can Watch Your Language and Drive Greater Engagement
Inspired by my colleague Michael Adkins’ recent post on word choice in healthcare marketing, I thought I’d explore how word choice, language, and tone can help shift prospect medical device buyers into long-term loyal customers. For device makers and marketers, this can be a tough ask, as you’re often dealing with several disparate audiences, from […]
Automotive Study Insights: How Tesla Leverages Customer Experience to Gain Market Share
Here’s what legacy car manufacturers and dealers should take away from our recent study about what works for car buyers in Tesla’s approach. As a disruptive leader in the automotive industry, Tesla owns approximately 60-70% of the current EV market share. That dominance is expected to decrease as legacy auto makers offer more model […]
EVs Are a Certainty. The Question is the Rate of Adoption and Who Dominates
The overall EV market is quickly gaining momentum as governments worldwide push for a future with net-zero emissions and automakers rev up production to meet growing demand. And demand is indeed growing. In the first quarter of 2023, the total EV market share increased to 7.2% of total sales, representing a 50% jump year over […]
Empowering All Learners: Interactive Learning Tools as Assistive Technology
Assistive technology has transformed the educational landscape by ensuring that individuals with disabilities have equal access to learning opportunities. Among the various forms of assistive technology, interactive learning tools stand out as versatile and powerful aids. These tools are designed to accommodate a wide range of learning styles and abilities, making education more inclusive and […]
Unlocking Potential: Brain Training Apps for Cognitive Disabilities
In today’s fast-paced world, technology has become an integral part of our lives, serving as a powerful tool for communication, entertainment, and productivity. However, it’s important to recognize that technology can also be a game-changer for individuals facing cognitive disabilities. Brain training apps, a subset of assistive technologies, have emerged as a promising solution […]
Perficient Principal’s Articles on Composable Featured in CMS Wire
In the ever-evolving realm of digital transformation, staying ahead of the curve is paramount. This is where Composable Architecture steps in, reshaping the way businesses construct and manage their digital landscapes. We’re excited to introduce you to two illuminating articles recently featured on CMSWire.com, “The Heart of Composable Architecture,” and “Navigating the Long Tail of […]
Dreamforce Takeaways: DATA + AI + CRM for Manufacturers
Dreamforce 2023 was hyper-focused on generative AI and the ways Salesforce is making it easy to take advantage of the benefits – especially for manufacturers. Oftentimes, the thought of artificial intelligence (AI) is accompanied by fears of the unknown and insecurities around data sharing. Salesforce is helping demystify those notions and build trust with the […]
The Ultimate Salesforce Knowledge Features Overview
Introduction: In the dynamic world of customer relationship management (CRM) and business operations, staying ahead of the curve is the mantra for success. In this digital age, where customers expect instant answers and personalized solutions, Salesforce Knowledge empowers businesses to precisely deliver that. Salesforce Knowledge is not just a tool; it’s a paradigm shift. It’s […]
Salesforce Knowledge Feature: A Blueprint for Information Excellence
Introduction: In today’s fast-paced business landscape, customer satisfaction and service excellence stand as the pillars of success. Customers demand not only high-quality products or services but also prompt and accurate responses to their queries. This is where Salesforce Knowledge, a powerful feature of the Salesforce platform, comes into play, revolutionizing how businesses manage and provide information to their […]