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Customer Experience + Design

CRM, It’s Not Really A CRM Project Anymore

Lately, I’ve worked on a number of CRM projects for clients.  One theme sticks out more than anything else.  It’s that a Customer Relationship Management (CRM) project is not really a CRM project.  Instead, they are the following: Marketing Data Integration Knowledge Management In many cases, the budget for a CRM project has more funds […]

B2B Supply Chain Imperative: Forrester + Perficient’s Perspective

Modern B2B customers have come to expect the same level of service, transparency, and customer service that they receive as consumers in their personal lives. But delivering that kind of experience requires a comprehensive approach to supply chain management, from technology investments to extensive data management integration. Perficient Digital’s order management experts, Pawan Gupta and […]

Aem As A Cloud Service Banner Cropped (1)

Thoughts on AEM as a Cloud Service

Today Adobe announced the availability of their newest offering AEM as a Cloud Service, a new version of AEM running natively in Adobe’s cloud as a Platform as a Service (PaaS). To be clear, this is different than their existing Adobe Managed Services or Cloud Manager offerings which run AEM as a standalone app running on Virtual […]

Providing a Unified Customer Experience with Cloud

The following is the eleventh blog in a series about why businesses are moving to the cloud to modernize and improve business performance. Throughout this series, we have discussed the many benefits of cloud, including increased velocity for innovation, enhanced security, and the opportunity for ROI. In the next few blogs, we’re going to examine […]

Java Design Patterns: Singleton Pattern

 Java Design Patterns Design patterns are a well-described solution to common problems we face during software development. These solutions are obtained through experience by numerous software professionals over quite a substantial period. Hence these patterns have “evolved” rather than being “discovered”. Learning these patterns helps upcoming developers to learn software design in an easy and […]

healthcare journey map

Growing Healthcare and Digital Marketing Expertise with Acquisition of MedTouch

We are thrilled to announce that we are expanding our capabilities in digital health solutions with the acquisition of MedTouch. MedTouch is an award-winning $13 million annual revenue digital healthcare marketing and technology consulting firm. The imperative to provide customers with thoughtfully designed and effective digital experiences is at a high right now for healthcare […]

Paycheck Protection Program

Cloud vs On-Premises Chatbot Implementation – Financial Services

My last post highlighted the benefits of implementing these bots to enhance customer experience. This post explores chatbot implementation on the cloud and on-premises. A number of chatbots are designed to operate expressly in a cloud environment. There are leading-edge products that can still be installed on-premises. If an organization’s operating platforms are in-house, having […]

Secure Software Release Coordination

The ultimate goal of all software development is the secure software release of the system to a user-accessible production environment. However, the road from code to production is often a long and perilous one. To reduce the apparent risk associated with a production release, many organizations place “gates” at various points along the release path. […]

Teams Benefits

Increase Microsoft Teams Benefits, Part 2: Channels

Spend less time communicating, but be better informed by utilizing all the features available on Microsoft Teams. We started by planning a strong foundation for our communication in Part 1. Now we are working within those channels to gain four key Teams benefits. Why make these changes? Before we get into what, let’s remember the […]

Episerver Acquires Insite Software

On Monday, December 16, 2019, Insite Software was acquired by Episerver. This acquisition provides significant opportunities for both organizations. Episerver is known for its digital experience, personalization, and marketing automation capabilities. However, Episerver’s digital commerce product has been listed just outside the leaders in the eyes of analysts and the market. Episerver also has limited […]

change management

Three Reasons to Work on Cloud Platform Services at Perficient

Perficient is a global consulting company that provides consulting services for digital transformation. Within the cloud computing space, our core competencies are in strategic planning, workload modernization and migration, pipeline automation, and big data. What Does the Cloud Team at Perficient Do? “Our team helps clients leverage cloud technologies from strategic planning through implementation for […]

Angry Customer

A Christmas Carol of a Terrible Customer Experience

As we approach the holidays, I’m reminded of Charles Dickens’ A Christmas Carol, and how Ebenezer Scrooge came to see the light after three ghosts showed him the impact his actions had on himself and those around him, and how he could save his soul and improve the lives of others if he changed his […]

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