Leveraging Behavioral Economics to improve performance and user experience. This is first in our series co-authored by myself and Zach Gay exploring how understanding Behavioral Economics can- and should- inform your marketing strategies. With each blog post we’ll dig into an individual theory and show how an understanding of these principals can help you develop […]
Research & Studies
Mobile vs. Desktop Usage In 2020
This study is a comprehensive review of mobile versus desktop usage on the web. In this year’s study, we compare 2019 and 2020 traffic patterns in the U.S. and globally. We also include tablet usage stats. The data in this study was pulled from Google Analytics’ Benchmarking feature, which provides aggregated industry data from companies […]
Study: Who Has the Largest Index of Links?
An essential part of any strong SEO program is having third parties link to your site. In addition to the SEO benefits, getting linked to by third parties is also a great way to build your brand and stay highly visible across the web. For this reason, using backlinking tools is important. Getting access to […]
I Don’t Want Another App, I Just Want My Stuff. A Product Owner Faux Pas?
New data is available to show that the major carriers (UPS, FedEx and USPS) generally performed well compared to last year which is surprising given over 2 million packages still missed their Christmas delivery window. Perhaps as a response to all of the delays, a new crop of apps have appeared that “help” customers aggregate […]
Were online customers more satisfied during the COVID-19 pandemic?
The COVID-19 pandemic stressed everyone in 2020. Many of our clients had prepared their digital businesses ahead of time and survived. Other companies who were late to creating digital customer experiences suffered as people stayed away from traditional stores and shopped online. But even the best companies struggled to keep customer satisfaction levels high during […]
Perficient Listed in Forrester Now Tech: Commerce Services, Q4 2020 Report
Partnering with a commerce solution provider that can transform B2B and B2C digital omnichannel experiences is paramount in today’s digital world. Businesses need a full suite of expertise and assets to compete and provide seamless commerce experiences that delight consumers. Forrester canvased 35 commerce service providers to help shape the shortlists of digital decision-makers and […]
Will Customer Experience Ever Rule the World?
I talk with a lot of companies who want to up their game in delivering a better customer experience. Yet, I’m always struck by the impediments companies always put in front of themselves that negatively affect that experience. “We can’t do that because…” is always the first part of a long set of internal issues […]
Forrester Now Tech Lists Perficient’s Digital Process Automation Services, Focus in FS, HC, MFG
Perficient was included in Forrester’s recent report, “Now Tech: Digital Process Automation Services, Q3 2020, Forrester’s Overview of 20 Digital Process Automation Service Providers.” The new report provides an overview of technology service providers and assists global clients in identifying possible partners to support the transition to digital process automation (DPA). DPA services help a company formulate […]
Forrester Report Says Financial Services and Healthcare Are Our “Home Turf”
Perficient was listed in Forrester’s recent report, “The Forrester Wave™: Digital Process Automation Service Providers, Q3 2020, The 13 Providers That Matter Most And How They Stack Up.” The report evaluates 13 service providers and illustrates how each provider measures up and supports application development and delivery (AD&D) professionals. Digital process automation (DPA) services help a company […]
How to Better Serve Your Clients with Automated Fulfillment Systems
The goal of each business is to meet and exceed customer expectations by accurately fulfilling orders even when against extreme demand. Many organizations choose to fulfill with at least one manual rules-based approach based on factors like proximity. While this may seem like an ideal solution, there are automated supply chain methods companies can implement […]
In Pursuit of Supply Chain Excellence: Perficient Webinar Featuring Forrester Consulting
Ecommerce has revolutionized the way businesses in every industry operate and provides endless possibilities to expand sales channels, grow revenue, and elevate the customer experience. But with digital growth comes new complexities, and many companies are missing out on the benefits of ecommerce due to manual, rule-based order management processes. By shifting your focus to […]
Announcing Perficient’s Forrester Consulting-Commissioned Study: Get Supply Chain Right!
We are excited to announce the launch of our recent study, Get Supply Chain Right! Intelligent Fulfillment Boosts Customer Service And Return On Inventory Investment. This commissioned Forrester Consulting study includes the results from a survey of more than 200 supply chain professionals to gain insights on how intelligent order management and automated supply chains […]