Test Data Virtuoso offers structured tables of data and links them to tests. This means that each test can be run many times, once for each row containing test data that is now present. We need to first link our journeys and test data tables, then link test steps and test data attributes to use […]
Technology Partners
3 Reasons Healthcare Organizations Should be Using Adobe Customer Journey Analytics
It seems obvious that general retailers need actionable data to drive business decisions, but many healthcare organizations (HCOs) are businesses that rely in the same engagement and transactional information. Despite an increased level of regulation, HCOs need access to analytics information to make informed business decisions. Capturing data in a way that does not compromise […]
Make the Move to Google Analytics 4 (GA4)
Google Analytics is one of the most powerful tools available for businesses to track and analyze their website traffic. With the release of Google Analytics 4 (GA4), Google has introduced a new and improved version of the platform, including a range of new features and benefits. Suppose you’re currently using Universal Analytics to track your […]
How Does Coveo for Salesforce Integrate?
Coveo for Salesforce Integrates: Boosting Your Salesforce Experience As a business, you need a platform that can help you manage your customer data and interactions with ease. Salesforce is a popular CRM platform that helps businesses to manage customer relationships effectively. However, using Salesforce alone may not always be enough. That’s where Coveo comes in. […]
Connect With Us at Salesforce Connections
On June 7-8, Chicago will play host to Salesforce Connections, the marketing and commerce learning event of the year. Connections is back in person after a multi-year hiatus, and our team will be there, focusing on building relationships with clients, prospects, and partners. Connections features over 250 sessions across two days, and attendance is expected […]
Appian World 2023 Recap
Last week, our team attended Appian World, in San Diego. During the three-day conference, Appian partners, clients, and vendors got together to hear from Appian leadership, industry experts, and get hands-on experience with Appian platforms. The Perficient team learned about new Appian capabilities and technologies, heard new product announcements, and connected with peers and clients […]
Why You Should Have DAM Analytics!
The Importance of a DAM Digital Asset Management platforms are essential to creating a successful DXP tech stack. Many organizations are already using or making the move to Digital Asset Management platforms to efficiently store, manage, secure, and distribute assets. DAMs are meant to help reduce asset-related costs, improve workflows and support all your marketing […]
Getting to know Sitecore Search – Part 4
Welcome back to getting to know Sitecore search. In this post, we’ll focus on the advanced web crawler. We’ll modify the source, document extractors, taggers and attributes to customize our indexed documents. Manage Sources To manage sources, visit Administration/Sources From this screen you can see a list of your sources. You can see the source […]
Icon Library in Optimizely CMS
What are Icons? Icons are graphical representations of different elements on a website. They make the webpages visually appealing and like any other image, have a stronger connection and retention to the end user’s memory than plain text. When used in moderation and the right way, they can be self-explanatory and reduce the need for […]
Perficient Listed as a Regional Partner for Adobe in IDC Market Perspective: Adobe Summit 2023
IDC Market Perspective: Experience-Led Growth, Generative AI, and Content Supply Chains This year was the first time in three years that Adobe has been able to host not only Adobe Summit in-person again, but also the Analyst Day with its partners. Analyst Day is an opportunity for Adobe partners to chat with research analysts and […]
Simplify Your Salesforce Data Integration with DataRaptor in OmniStudio
OmniStudio is a powerful platform that enables businesses to create custom Industry Cloud applications by combining various services, components, and data model objects. One of the essential tools in OmniStudio is DataRaptor, which is used to Transfer and Transform Data between Salesforce and other tools in the platform. Introduction DataRaptor in OmniStudio is an advanced […]
Boost Your Automation with Key Features on Omniscript
Omniscript is a powerful Automation Tool that enables businesses to easily automate their workflows. It provides a simple drag-and-drop interface to build custom workflows without requiring any programming knowledge. Omniscript offers a range of Pre-Built Templates and Connectors that can automate various tasks, such as data integration, transformation, and validation. This blog will introduce you […]