News

One award is exciting, but bringing home two awards is out of this world! We are excited to announce that DTE Energy’s Interactive, Energy Efficient Home, and a nonprofit private client have won silver and bronze (respectively) at this year’s Creativity International Design Awards. The Creativity International Design Awards is active in recognizing exceptional design […]

Healthcare marketers’ role has shifted dramatically in recent years as technologies have advanced, social media use has skyrocketed, and patients have embraced consumerism. The COVID-19 pandemic and the significant, lasting shift to virtual care have brought a further change in a concise period of time. At Modern Healthcare‘s recent Strategic Marketing Conference, Paul Griffiths joined Todd […]

The COVID-19 pandemic has done a great job revealing trouble spots and gaps in many companies’ technology strategies this year. If you’ve discovered that your data strategy and technology solutions need improvement, then this podcast is for you. Join host Arvind Murali, Principal and Chief Strategist of Data at Perficient, for the first season of […]

This is the second in a series of blog posts sharing our study results on the business value of experience design. Read the first post here. In this post, we explore the value of outcomes: ensuring that every user interaction builds and delivers on the business outcomes that the company is investing in. As a […]

COVID-19 vaccines appear to be close to helping resolve the 2020 Coronavirus Pandemic.  The pandemic exposed both good and bad customer experiences as companies reacted to the changing market and economic conditions.  As we start to emerge from the pandemic in 2021, what should customer experience practitioners focus on to begin to ramp back up? […]

Perficient is excited to present Retail Roundtable: A Year of Change in E-commerce and Supply Chain with the Dallas Business Journal. We’ll sit down with leaders at Sally Beauty to discuss the strategies and tactics that have helped them succeed with e-commerce and supply chain management in 2020. Shifting Priorities This year we’ve all had to dramatically […]

I grew up in the healthcare world watching my mother, a Black nurse for more than 50 years, as she worked in hospitals, nursing homes and other healthcare settings. Now, at 73, my mother works in an assisted living community close to patients at high risk for contracting COVID-19. Once a week, my mother undergoes […]

Earlier this year, we were thrilled to sign LPGA pro Morgan Pressel to “Team Perficient” – a lineup of three professional golfers that represent our quickly-growing firm on a global basis. Morgan turned professional at the age of 17. She qualified for the Women’s U.S. Open at the age of 12. She’s one of the […]

Partnering with a commerce solution provider that can transform B2B and B2C digital omnichannel experiences is paramount in today’s digital world. Businesses need a full suite of expertise and assets to compete and provide seamless commerce experiences that delight consumers. Forrester canvased 35 commerce service providers to help shape the shortlists of digital decision-makers and […]

Perficient’s Pay it Forward Kindness Campaign Last month, we announced our “Make a December Difference” kindness campaign, which allows our colleagues to pay it forward. The response has warmed hearts and inspired acts of giving all around the world. LEARN MORE: What is “Make a December Difference”? In less than a week, our colleagues have […]

My previous blog analyzed customer intelligence and the benefits it provides. This blog will show the benefits of personalization and outline what’s required to implement a personalization program. Financial services companies that have implemented personalization report positive results, including: 60% increase in revenue per customer 81% increase in customer retention 87% increase in customer engagement […]

At Perficient, we’re proud to be a company comprised of colleagues who recognize the importance of corporate giving and the impact they can make in their local communities. Whether it be through volunteering their time with a local non-profit, contributing their expertise to a special project at a charitable organization, or donating their money to […]