Promethium Ember Capital, (“PEC”), a wholly owned subsidiary of Promethium, has become the first digital asset custody provider to come under federal regulation. PEC was approved as a special purpose broker-dealer (“SPBD”) for digital asset securities. The approval allows Promethium to custody digital asset securities on behalf of both retail and institutional clients. The significance […]
Industries
Introduction & Use of B2C Commerce Template in Experience Cloud Salesforce
Introduction: B2C Commerce Template is a pre-built framework available in Experience Cloud that allows businesses to create and manage their online store for business-to-consumer (B2C) commerce. It provides a platform for building feature-rich, customizable, and mobile-responsive websites for selling products to consumers directly. What is B2C Commerce? B2C means business-to-consumer ecommerce, also known as retail […]
The Significance of Digital Technology in Manufacturing – What is ITOT?
In today’s rapidly evolving world, the convergence of digital technology and manufacturing has revolutionized the way products are designed, produced, and delivered – and the pace of that revolution is only increasing. Digital technology has become an indispensable tool for manufacturers across industries. From streamlining operations to enhancing efficiency and productivity, it is reshaping the […]
Three Ways Retailers Can Use AR and VR to Boost Post-Sale Customer Experience
Post-sale interactions between customers and your business may simply be communicating about warranties, upgrades or repairs, installation, personalized offerings, or troubleshooting. But continuing engagement with your customers is important to further solidify the relationship, drive loyalty, and ensure satisfaction. While those ideas are a great way to maintain the relationship, brands need to catch up […]
How Can Dealerships and A Direct-to-Consumer Approach Coexist?
While working on primary research regarding the customer journey, I’ve been speaking with both consumers and dealerships about the most pressing matters in automotive innovation. Hearing from both sides has made me realize that there is a bit of a disconnect in their worldviews, and this disconnect is fueling so many of the issues we’re […]
3 Reasons Healthcare Organizations Should be Using Adobe Customer Journey Analytics
It seems obvious that general retailers need actionable data to drive business decisions, but many healthcare organizations (HCOs) are businesses that rely in the same engagement and transactional information. Despite an increased level of regulation, HCOs need access to analytics information to make informed business decisions. Capturing data in a way that does not compromise […]
3 Ways Financial Services Institutions Can Reap the Benefits of a Data-Driven Mindset
Given that 81.5% of Americans are considered “fully banked,” many opportunities exist for financial services institutions to take advantage of the vast amount of customer data they possess. Here are three ways financial services institutions can reap the benefits of a data-driven mindset. 1. Improved Productivity & Efficiency Institutions that prioritize their data will realize […]
With Unified Commerce, Customers Are No Longer Just Numbers at Home Depot
Not long ago, requesting reviews for online purchases was one of your only options for getting feedback on products and services. Products purchased in-store were often reduced to an item on a receipt, and the only review a retailer received was if the customer needed to return the item. Now, big box stores like Home […]
The Digitization of Supply Chain Management
As proposed by the World Economic Forum as well as Harvard University, a fourth Industrial Revolution, aka Industry 4.0, is starting.
Industry 4.0 enables companies, governments, and public sector agencies to use innovative digital technologies, smart automation, and advanced analytics to transform operating processes. This blending of technologies combines the physical and digital (“phygital”) worlds, enabling unique and positive industry improvements and impacts.
The path to Industry 4.0 is powered by pervasive connectivity, cloud computing, and enriched data. It requires high-performance, secure networks that can integrate with legacy environments to support critical processes with 24/7 availability, high speed, and very fast responsiveness. These networks have the capability to connect all systems and machines, people, and business processes and offer deep data insights that will enable agile, proactive operations.
5 Reasons to Get Excited for our LinkedIn Live Event on Proactive Women’s Health
Did you know that while women make 90% of household healthcare decisions, 66% of them feel misunderstood by the healthcare industry. Despite being such a large stakeholder group in healthcare, their unique needs tend to be misunderstood and overlooked. Healthcare organizations and life sciences leaders can impact change and improve women’s care experiences through thoughtful […]
Healthcare Content: The Challenges of Writing for Healthcare Consumers
It seems like such a simple task: Write informative content about your healthcare organization that speaks to your users’ concerns and encourages them to convert. Easy, right? If you’re involved even tangentially with healthcare content development, I’m assuming the preceding paragraph led to sarcastic scoffs or eye-rolling from you. Writing high-quality healthcare content that converts […]
Perficient’s Salesforce Partner Relationship Management Expertise
Leaders in the healthcare, financial services, manufacturing, and automotive industries, among others, are seeking to improve the customer experience while streamlining operations for maximum efficiency and profitability. In order to remain competitive in a constantly evolving market, many organizations seeking long-term success have turned to Salesforce and its partners like Perficient. With over 500 Salesforce […]