There’s a perception (among some) in the marketing community that campaigns and tactics should be strategized and executed differently whether your organization focuses on B2B or B2C audiences. Contrary to this belief, results published in a recent Forrester study indicate that B2B-focused organizations need to let go of this idea. Buying journey interactions have soared […]
Stephanie Gallina –
Stephanie has more than 15 years' experience in marketing communications, leading and executing marketing strategies for corporate and non-profit organizations. She elevates the awareness of relevant digital solution topics and thought leadership for Perficient.
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Blogs from this Author
Lead With Intention: Recapping Women in Digital 2022
On International Women’s Day, we recently recognized and celebrated women around the world. In honor of this day, Perficient and Adobe collaborated to host the sixth annual Women in Digital panel. While this event typically coincides with Adobe Summit, we were delighted to host 170 people during the live virtual event. (If you weren’t able […]
Perficient Named 2021 Acquia Partner of the Year for Drupal Cloud
Acquia recently announced the winners of its 2021 Partner Awards. We’re delighted to share that Perficient received the Outstanding Partner Contribution award for our outstanding performance in Drupal Cloud for 2021. We’re one of Acquia’s first Certified Drupal Cloud Practices and a valued Acquia partner since 2017. Throughout that time, our Acquia practice has demonstrated […]
Adobe Summit 2022: What You Can Expect from The Digital Experience Conference
If you’ve heard great things about Adobe Summit but not experienced it, this is your chance to see what it’s all about. Summit is virtual again this year – and free – for everyone to attend! This three-day global virtual event begins March 15. With a well-crafted agenda of more than 200 sessions, training workshops, […]
Perficient and Adobe to Host Women in Digital on International Women’s Day
Perficient and Adobe will partner to host the sixth annual Women in Digital panel just before Adobe Summit 2022. This year, we’re excited to celebrate women around the world as we’ll hold our virtual event on International Women’s Day, Tuesday, March 8. In honor of this worldwide celebration, each confirmed attendee will result in a […]
Microsoft Announces Azure Spring Cloud Enterprise for Advancing Application Modernization
Application modernization and innovation has remained a top priority of enterprises for the past several years. The economic disruption caused by the COVID-19 pandemic (and subsequent aftershocks) has only escalated this priority. In a related post, we recognize the challenges of modernizing and migrating legacy applications, which include “legacy knowledge, custom-built processes, databases, and solutions […]
Essentials for Elevating the Employee Experience: A Primer for Microsoft Viva
In the wake of last year’s sudden shift to remote work, businesses made significant changes for frontline workers. Now, companies are preparing for the next normal – hybrid work. A recent Microsoft study defines hybrid work as some employees returning to work in an office while others continue working from home. “Hybrid work isn’t the […]
Transforming Collaboration in Healthcare with Microsoft Cloud [On-Demand Webinar]
With COVID-19 as the catalyst for accelerating digital healthcare, this event shed light on a myriad of opportunities for innovators. Besides virtual health visits, healthcare organizations realized that obsolete, fragmented healthcare technologies and manual processes were a thing of the past. As detailed in a related blog, the Microsoft Power Platform offers new ways to […]
Perficient Achieves Premier Platinum Partner Status with Optimizely
One thing is clear after the last year and a half – the overnight shift from in-person experiences to digital-first (or digital only) has prompted companies to double down on providing superb digital experiences. At the same time, they have to make sure that “every user interaction builds and delivers on business outcomes.” Planning, building, […]
Perficient Named as a 2021 Microsoft Healthcare Partner of the Year Finalist
Microsoft recently announced the finalists and winners of its 2021 Partner of the Year Awards. We’re delighted to share that Perficient was recognized as a finalist for the Healthcare Partner of the Year Award. This honor positions Perficient among a global field of top Microsoft partners that have demonstrated excellence in innovation and implementation of […]
Nearshore Software Development in Action: What Delivery Success Looks Like
The stakes to evolve your business and adapt to new realities have never been higher. How do you accelerate and scale your transformation cost-effectively? The answer – optimized global delivery. Follow this series and learn more about our nearshore software development capabilities from members of our global consulting team in Colombia. When coordinating software development […]
How a Nearshore Development Partner Boosts Agile Transformation
The stakes have never been higher for your business to adapt and evolve. But how do you accelerate and scale your transformation cost-effectively? The answer – optimized global delivery. Follow this series and learn more about our nearshore software development capabilities from several members of our global consulting team in Colombia. In just over 20 years, Agile methodologies […]